Digital & Social Media Senior Specialist (M/F)_Food industry | (HUP322)

Digital & Social Media Senior Specialist (M/F)_Food industry | (HUP322)

29 mar
|
Azienda importante
|
Veneto

29 mar

Azienda importante

Veneto

Digital & Social Media Senior Specialist (M/F)_Food industry, reporting to th Head of Marketing & Communication, will be in charge for:

- Work in the defining content strategy & branded content proposition for assigned brand and product line up;- Cooperate to define content stream and collaterals for supporting brand propositioning;- Actively participate in communication projects in collaboration with external partners (agencies, content creators) and product marketing, ensuring high standards and on time delivery of planned assets & collateral;- Create and execute Social Media Strategy & tactics in collaboration with external agencies, supervising Social Media editorial plan and define content calendar for the main digital channels,

updating a regular publishing schedule, timely marketing campaigns and product release;- Generate, edit, publish and share digital contents, executing and coordinate content publication & curation on Company's different social media proprieties (Facebook, Instagram, YouTube, and such);- Manage and moderate the dialogue with the community on same social channels, triggering social conversation and handling users' demands, requests and curiosities;- Work with creative teams and external partners to deploy & supervise the creation of digital & off line assets, press releases, videos and other digital marketing collateral, for supporting the assigned product categories, in strong coordination with product marketing and eCommerce Team.- Respect the social media budget for the assigned channels and brand segment and promote contents through social adverting (paid social campaign);- Work with e-Commerce to generate traffic to the ecommerce websites, in order to support the channel in achieving target sales;- Support e-Commerce with e mail marketing campaign, creating editorial content, calendar and visual assets for nurturing the lead database;- Reporting and analytics:

with support of external partners, provide competitors' research and market insights, aggregate best practice, perform regularly social media listening and auditing.



Il candidato presceltoThe ideal Digital & Social Media Senior Specialist (M/F)_Food industry has:

- Master or Degree in communications, marketing, advertising, public relations, media studies, business and/or related fields;at least 3 years of experience managing Digital Communication and/or Social Media for Leading Company (FMCG) or agency;- strong capacity in developing innovative project in Social Media and Digital Marketing, being on top of channel development and up-to-date strategy and tactics, deep understanding of Social Media tools and metrics, including analytic and reporting;- proven track record in creating and leading marketing and brand campaign, with primary focus on digital channels;- Good in English;- Excellent verbal, written, and presentation skills;- Excellent communicator and creative thinker;- Creative, ambitious, energetic with vigorous mindsets;



Cosa comprende l'offertaIdeal role for a talented Digital professional.

Puoi trovare l'offerta di lavoro originale su Kit Lavoro:
https://www.kitlavoro.it/lavoro/22353722/digital-social-media-senior-specialist-f_food-industry-hup322-veneto/?utm_source=html

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