Cheil Italy , the data-driven creativity Agency under the Samsung Group, is looking for a Influencer Marketing Specialist to join our Campaign & Experiential Team.
Role and Responsibilities:
· Profile Identification : Researching influencers who align with brand values (Brand Fit) and have a relevant target audience.
· Metrics Analysis : Verifying follower quality, engagement rates, and audience authenticity (to detect bots/fake followers).
· Negotiation : Handling negotiations regarding fees and content packages (e.g., number of Stories, Reels, or static posts).
· Contract Management : Defining content usage rights, deadlines, and exclusivity clauses.
· Briefing : Developing clear guidelines for influencers, outlining key messaging and “dos and don’ts,” while maintaining creative freedom.
· Logistics : Coordinating product sample shipments or organizing experiences and events.
· Content Approval : Reviewing creator assets before publication to ensure compliance with the brief and advertising regulations (e.g., use of #ad or #sponsored tags).
· Tracking :



Real-time monitoring of content go-live and publication schedules.
· Performance Analysis : Collecting post-campaign data (reach, clicks, conversions, sales via discount codes).
· Final Reporting : Drafting documents to demonstrate investment effectiveness (ROI) and providing recommendations for future campaigns.
Required Skills:

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- Experience: Minimum of 3 years of experience in the specific role;
- Digital & AI Oriented: Proven experience in digital campaigns and familiarity with major AI tools;
- Relational Growth: Proven ability to maintain and grow long-term client relationships;
- Creative Understanding: Ability to interpret and enhance the creative solutions proposed by the agency;
- Software Skills: Excellent proficiency in MS Office (specifically Excel and PowerPoint) and cloud collaboration platforms;
- Education: University degree, preferably in Communication or Marketing.

Attitude and Personal Qualit

📌 Influencer Marketing Specialist (Italia)
🏢 Cheil Italia
📍 Italia