The Marketing Manager defines and executes the Retail portfolio strategy in alignment with the Business Unit management and the regional/global marketing department, while gathering insights from the local team. They implement strategic plans and development projects with the goal of maximizing market share and revenue growth.
Your Key Responsibilities
Your responsibilities include, but not limited to:
Be responsible for strategy and execution, monitoring and analysis of marketingtactical plans to ensure successful landing of agreed Integrated Business Plan and business growth
Lead the development of marketing activities in line with internal SOPs and Code of Conduct guidelines, in cooperation with Channel Strategy, Regulatory, Corp Affairs, ComEx and alignment with Sales
Manage market research programs and insight analysis for the Retail portfolio and the broader penetration of chemically synthesized equivalents in the Italian market, while monitoring and anticipating market trends and opportunities
Monitor and control Retail marketing budget and take corrective actions on plans,



as needed to meet results while optimizing resources
Be compliance with applicable policies, procedures and other regulations
Monitor product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives
Identify market insights and opportunities by establishing and maintaining an open, continuous channel with the field team, in order to capture and update every opportunity within current and future Marketing plans.
Lead the ongoing development and expansion of pharmacy services to reinforce the strength and differentiation of Sandoz's customer value proposition
Commitment to Diversity & Inclusion: We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
What you'll bring to the role: Essential Requirements
Scientific and Economical M

📌 Marketing Manager (Italia)
🏢 Biotecnologie - Farmacia - Chimica
📍 Italia