Job OverviewWe are looking for a Digital Media Specialist to support the development and execution of digital media strategies across key channels.The role is responsible for planning, managing, and optimizing digital campaigns while ensuring strong alignment with business objectives, brand positioning, and customer engagement targets.Key ResponsibilitiesDevelop and execute integrated digital media campaigns aligned with business and marketing goalsContribute to digital media planning across paid, owned, and earned channelsCreate, manage, and optimise content across digital platforms (website, social media, CRM, etc.)Ensure consistency with brand guidelines and tone of voiceCampaign Performance & AnalyticsMonitor campaign performance (KPIs, ROI, conversion rates) and provide actionable insightsAnalyse user behaviour across channels and optimise media spend accordinglyMedia Planning & CoordinationSupport media planning and coordination with agencies and internal stakeholdersManage campaign timelines, assets, and deliverablesCustomer Journey & OptimizationContribute to the optimisation of the end‑to‑end customer journey across digital touchpointsExecute A/B tests and conversion optimisation initiativesCross‑functional CollaborationWork closely with Marketing, CRM, Sales, and Product teams to ensure consistency and effectiveness of campaignsTrend Monitoring & InnovationStay up to date with digital media trends, tools, and best practicesProactively propose new approaches to improve performance and engagementQualifications, Skills & ExperienceBachelor’s degree in Marketing, Digital Media,



Communication or similar2–5 years of experience in digital media / digital marketing rolesProven experience in managing digital campaigns and media planningFamiliarity with CMS, analytics tools, and media platformsFluency in English and Italian (at least B2)Strong understanding of digital media ecosystem (paid media, social, search, programmatic, CRM)Analytical mindset with experience in campaign performance tracking and optimisationExperience with digital tools (e.G. Google Ads, Meta Ads, analytics platforms)Ability to manage multiple projects and meet deadlinesExcellent communication and stakeholder management skillsCreative thinking combined with data‑driven decision‑makingNice to HaveExperience in automotive or multi‑brand environmentsKnowledge of CRM/CDP and lead generation flowsExperience with agency coordinationUnderstanding of full funnel marketing approach (awareness → conversion)What We OfferSalary range: from €43 000 to €52 000, that will be defined depending on the level of adherence of the candidate to the job requirementsCollective Agreement: In accordance with the provisions of the Specific Collective Labour Agreement (CCSL – CNEL code: CO10), and in particular with regard to the classification within the third professional area.At Stellantis, we assess candidates based on qualifications, merit and business needs. We welcome applications from people of all gender identities, age, ethnicity, nationality, religion, sexual orientation and disability.Diverse teams will allow us to better meet the evolving needs of our customers and care for our future.#J-18808-Ljbffr

📌 Digital Media Specialist (Piemonte)
🏢 Stellantis
📍 Piemonte