01 ago
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Shopfully
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Roma
WHO WE LOOK FORWe are looking for a Digital Campaign/Performance Marketing Specialist, who will join our Performance Marketing team.As a Digital Campaign/Performance Marketing Specialist, you are responsible for the execution and optimization of digital media campaigns within Flipp’s Private Shopper Network and across external platforms. You will ensure campaigns launch with technical precision, monitor external spend daily to prevent pacing issues, and proactively troubleshoot attribution or tracking discrepancies.WHAT YOU WILL DOCampaign Management and ExecutionSet up, launch, and manage digital media campaigns across diverse platforms, aligning with business objectives and KPIs.Proactively monitor live campaigns for performance, accurate implementation, and continuous optimization.Collaborate with third‑party vendors, and internal sales to communicate campaign performance and drive results.Partner cross‑functionally with Content, Operations, Sales, and Analytics to ensure seamless campaign execution and goal achievement.Effectively manage and track client budgets to ensure campaigns achieve target outcomes.Media Planning & Performance OptimizationCreate media plans, ensuring flight dates, budgets, and channel allocations are accurately documented.Monitor campaign performance and pacing to identify risks and opportunities.Recommend data‑driven optimization strategies based on performance trends and established best practices.Implement approved optimization tactics to improve delivery and results.Reporting and TroubleshootingGenerate and maintain accurate campaign performance reports on a regular cadence.Review performance data to identify trends, anomalies,
or delivery risks.Surface actionable insights to support optimization and performance discussions.Identify and support the resolution of executional, delivery, or data integrity issues in collaboration with senior team members and cross‑functional partners.Team & Process ImprovementContribute to the continuous improvement of systems and processes, boosting campaign execution and operational efficiency by sharing learnings and feedback.Collaborate with Product, Sales, Publisher, and other internal & external stakeholders to identify and resolve performance or workflow issues proactively.WHAT YOU WILL NEED1‑3 years working in a relevant industry/position (i.E. digital media agency or news media company) or equivalent practical experience.Strategic & Analytical CapabilitiesOperational & Technical ExecutionRelationship & Stakeholder ManagementLOCATIONWhile we have offices in Milan, you can vantaggi from our flexible hybrid model (full remote available), empowering you to work where you're most effective.WHAT YOU WILL FIND AT SHOPFULLYAn opportunity to thrive in a rapidly scaling multinational companyA vibrant, informal, and inclusive work environmentWe champion autonomy, flexibility, and a hybrid work model, empowering you to own your workAccess to learning opportunities and regular feedback sessionsEnjoy our central, modern offices featuring fresh snacks, coffee (including vegan options!), and ergonomic setupsEngage in meaningful team events: offsites, happy hours, company parties and celebrations that unite us beyond daily tasksWe provide all the necessary equipment for you to work effectively and set up your workspace, wherever you areBenefit from additional country‑specific advantages based on local contracts and practices#J-18808-Ljbffr
📌 Digital Campaign/Performance Marketing Specialist (Roma)
🏢 Shopfully
📍 Roma