Sales Representative – Outdoor Running (Altra Running, Central & Southern Italy) Live the Brand At Altra, we believe everyone deserves to experience the joy of moving naturally. Founded in **** and now part of VF Corporation, Altra has become one of the most innovative and fastest?growing brands in the running industry. Our mission is simple: to unleash human potential by inspiring people to move naturally and confidently.
How You Will Make a Difference As a Sales Representative, you will be responsible for driving sustainable growth across a portfolio of wholesale accounts while strengthening Altra's presence within the running and outdoor community. You will serve as the primary commercial contact for your territory, building strategic partnerships with retailers, identifying growth opportunities, and ensuring outstanding brand execution both in?store and locally.
Managing and growing wholesale accounts across Central & Southern Italy.
Building strong relationships with retailers and key decision?makers.
Delivering seasonal and annual sales targets in line with Country and EMEA strategy.
Executing the seasonal Go?To?Market process, ensuring strong sell?in and sell?through.
Identifying new business opportunities and driving profitable account growth.
Ensuring excellent brand visibility, merchandising and in?store execution.
Monitoring market trends, competitor activity, and consumer insights to identify opportunities.
Supporting local marketing activations, retail events, races, demo days and community initiatives.
Delivering product and brand training to retail staff and partners.
Acting as a brand ambassador, strengthening Altra's presence within the running and outdoor community.




Skills for Success Minimum 2 years of experience in Sales, Account Management, Business Development or a similar commercial role.
Experience within the running, outdoor, sporting goods, footwear or performance apparel industry is highly preferred.
Strong commercial mindset and genuine passion for running, trail running and the outdoor lifestyle.
Strong knowledge of the Italian running and outdoor market.
Proven ability to build long?term customer relationships and influence key stakeholders.
Strong commercial acumen and results?oriented mindset.
Excellent communication and presentation skills.
Highly organized, proactive, and self?motivated.
Ability to work independently while collaborating effectively with cross?functional teams.
Willingness to travel extensively across Central & Southern Italy.
Fluent in Italian (written and spoken) with professional working proficiency in English.
What's In It For You? A supportive feedback?based culture where respect and integrity guide us.
An inclusive environment where people of diverse backgrounds love working together.
Hybrid working model, combining remote and in?office work.
50% employee discount on all VF brands both in store and online.
Welfare benefits.
1 extra day off on your birthday.
Inclusion & Diversity As an equal opportunity and affirmative action employer, VF is committed to support disadvantaged groups whilst providing equal opportunities for both VF associates and applicants alike. We are dedicated to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, and suppliers.
Hiring Range €******,00 EUR – €******,00 EUR annually
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📌 Sales Representative - Outdoor Running (Fixed Term) (Lazio)
🏢 Altro
📍 Lazio