We are looking for a highly motivated Digital & Influencer Marketing Intern to join Beiersdorf Italy and support the Eucerin Digital Marketing Team.

Responsibilities

- Support the planning and execution of influencer marketing & UGC campaigns across Instagram, TikTok and emerging platforms.

- Coordinate influencer, creator & UGC activations through dedicated platforms and agency partners.

- Assist in the management of creator relationships, campaign tracking and content delivery.

- Support the collection, analysis and reporting of campaign performance KPIs, including reach, impressions, engagement, earned media value and content effectiveness.

- Review and approve campaign assets, briefs, influencer content and tracking links before launch.

- Support the management of social media editorial activities and PED reviews.

- Assist in the preparation of business reviews, campaign reports, presentations and internal stakeholder updates.

- Support the execution of the digital marketing plan,



including newsletters and website updates, ensuring consistency across all touchpoints.

- Work closely with cross-functional teams including Marketing, ICom, E-commerce, Medical and Sales.

Education

- Bachelor's or Master's Degree in Marketing, Communication, Digital Media, Economics or related fields.

Experience

- Previous internship or academic experience in Digital Marketing, Influencer Marketing, Media Agency or Social Media is a plus.

- Experience in Beauty, Consumer Goods or Cosmetics is appreciated.

Skills

- Strong interest in social media, creator economy and influencer marketing.

- Analytical mindset with good knowledge of Excel, Google Sheets and data reporting.

- Strong organizational skills and ability to manage multiple projects simultaneously.

- Attention to detail and ability to co

📌 Digital & Influencer Marketing Intern (Milano)
🏢 Beiersdorf
📍 Milano