Tailor&Fox; – your HR Business Partner – on behalf of a leading multinational company, specialized in home mobility and accessibility solutions, is looking for the following profile:
GENERAL MANAGER FRANCE B2C
The selected candidate will be responsible for leading and further developing the business in the French market, playing a key role in driving growth and strengthening the company's positioning within the B2C segment.
Key responsabilities
:
· Full responsibility for the P&L; and overall performance of the French business
· Define and implement commercial and marketing strategies aimed at increasing brand visibility, lead generation, and conversion rates
· Oversee marketing, contact center, field sales, and operations, ensuring an excellent customer experience
· Develop and optimize customer acquisition strategies, CRM, and data-driven marketing initiatives




· Continuously monitor market trends and competitors to identify new growth opportunities
· Lead, develop, and motivate the local team, ensuring alignment with group guidelines
· Ensure compliance with local regulations and corporate standards
Requirements
:
· Proven experience in commercial leadership roles, preferably within B2C environments
· Strong track record in P&L; management and results-driven mindset
· Experience in developing direct marketing and sales strategies
· Background in services, installation, or technical operations is considered a plus
· Strong strategic thinking, communication, and leadership skills
· Fluent in French and English; additional languages are a plus
Workplace
: Paris.

📌 General Manager France (Italia)
🏢 Tailor&Fox
📍 Italia