Overview
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In this role you will support Italy’s PR, media relations, influencer programs, and social media to grow the Brooks community. You’ll work with regional marketing teams to activate the integrated plan and drive brand visibility with local assets. You’ll manage social content, events, and local PR with a hands‑on, collaborative approach. This is a chance to shape Italy’s market activation within a global running brand that values runners and community.
Retribuzione / Benefits
Support digital marketing and social media activities aligned with Global/EMEA strategy
Coordinate content assets for brand, product, and events across social channels
Develop localized web content planning with the E‑comm team
Manage social calendar to ensure timely, on‑brand posts
Monitor social conversations and engage with followers
Report performance using Ads Manager, Google Analytics, and Social Listening Tools
Assist PR & Influencer Manager in Italy with local activations and asset creation
Adapt EMEA PR plans to the local market and track influencer seeding




Coordinate local paid media plans (print, digital, podcasts)
Prepare translations and local seasonal communications
Support event activation and community engagement with runners offline/online
Provide local market PR content and maintain relationship with local agencies
Responsibilities
Bachelor’s degree in marketing, communications, or related field
1+ years of marketing experience client or agency side (brand, footwear, retail & lifestyle)
Knowledge of PR, influencer and brand communications
Familiarity with digital communications and social xysqume media (Instagram, Facebook, Strava, TikTok)
Experience with country/international marketing initiatives
Event organization experience (2–3 events/year)
Valid driver’s license and ability to travel across the country
Ability to generate content during events
Creative and proactive mindset
Strong organizational and multitasking skills
Hands‑on, can‑do mentality
Passion for running and active lifestyle
Commitment to Brooks values: Runner First, Word is Bond, Champion Heart, There is no 'I' in Run, Keep Moving
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📌 Digital &Communications Specialist Italy (Migliarino)
🏢 Altro
📍 Migliarino