Business Manager TV – Haier Europe An exciting opportunity has arisen to contribute to the Italy Product Management team at Haier Europe. We are looking for someone who lives the core values of Haier's attitude: entrepreneurship and innovation, zero distance to consumers and IoT & Ecosystem thinking.
Responsibilities Support go-to-market product strategy within Italy for the assigned product line.
Drive market trends & competitors analysis, consumer insights and needs to support product features and positioning as well as value propositions.
Support product launches and follow the brand team to produce high quality and effective assets.
Monitor outbound sales progress (market share, price index metrics) and inbound sales success (sales vs. budget, performance KPIs, project performance vs. effort, profitability).
Drive efficiency and cost saving activities (product, logistics) to improve business and product competitiveness.
Propose range enhancements based on product gaps (in our line?up, vs. market as well as future opportunities).
Support projects from product marketing perspective.




Work together with Consumer Insights and Brand team to support the value proposition and content creation for all new launches across all brands.
Qualifications University degree in Economics, Marketing, Engineering.
At least 5 years of product management experience within the consumer electronics industry.
Excellent knowledge of Microsoft PowerPoint and Microsoft Excel.
Dynamicity and proactivity; time?management and organizational skills.
Fluent in English and Italian.
Employment details Employment type: Permanent Contract; Full?Time.
National Collective Bargaining Agreement (CCNL): Metalmeccanici Privati.
Minimum gross annual salary: €45,000.
Position includes access to an individual or collective variable incentive scheme based on predefined performance objectives (KPIs); additional variable compensation governed by company policies.
Benefits Meal tickets.
Lavoro da remoto.
Company car.
Equal Opportunity Statement Haier Europe is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.
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