Company Description Medestra ® (Medical E-Marketing Experts) is a specialized digital marketing agency focused exclusively on the healthcare sector. As a regulated and licensed entity, the company adheres to strict medical standards and ethical guidelines in all marketing activities.

Medestra ® provides comprehensive, data-driven e-marketing solutions tailored to healthcare organizations and professionals. The team combines industry expertise with digital innovation to help clients enhance patient engagement, brand visibility, and sustainable growth.

Role Description The Senior Media Buyer is a part-time, remote role responsible for planning, executing, and optimizing media campaigns across digital channels for healthcare clients. This role involves developing media strategies aligned with client objectives, negotiating and purchasing media placements, and monitoring performance metrics to ensure efficient use of budgets.

The Senior Media

Buyer will analyze campaign data, adjust bids and targeting, and provide regular performance reports and insights to internal stakeholders and clients. The role also includes collaborating with account managers and creative teams to ensure cohesive messaging and compliant,



effective media execution within regulated healthcare environments.

Qualifications

- Candidates should possess strong skills in Media Planning and Media Strategy to design effective, data-driven campaigns.
- Candidates should possess robust Media Buying experience, including negotiation, budget management, and vendor relationships.
- Candidates should possess advanced Analytical Skills to interpret campaign data, optimize performance, and report on key metrics.
- Candidates should possess clear, professional Communication skills for collaborating with clients, internal teams, and external partners.
- Experience with digital advertising platforms (e.g., Google Ads, Meta Ads, programmatic tools) and performance marketing best practices.
- Proven experience in healthcare or other regulated industries, with an understanding of compliance and ethical advertising standards.
- Ability to work independently in a remote environment, manage multiple campaigns, and meet deadlines in a tempo parziale capacity.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent professional experience.

📌 Senior Media Buyer (Italia)
🏢 Medestra ®
📍 Italia