03 ago
|
Barilla Group
|
Parma
03 ago
Barilla Group
Parma
pBarilla Group in Parma is seeking a Marketing AI Adoption Senior Manager to lead analytics and AI transformation across Marketing, from content creation to AI search visibility and governance. /ppYou will own the Marketing AI roadmap, drive adoption and scale, collaborate with Marketing, Digital, Data/Tech, Legal and agencies, and ensure responsible AI practices with measurable outcomes. This role requires travel, fluent English and Italian, and experience leading global marketing AI initiatives. /p #J-18808-Ljbffr
📌 Senior Marketing AI Transformation Lead (Parma)
🏢 Barilla Group
📍 Parma