ppWe're seeking an experienced Senior Marketing Manager to help lead and drive innovative marketing local strategies for our theatrical releases in Italy. Reporting to the Head of Theatrical Marketing Italy, this role combines strategic leadership with deep analytical expertise to develop comprehensive campaigns that maximize audience engagement and box office performance in Italy. /p h3Responsibilities /h3 ul liLead strategic planning and budget management across multiple high‑profile theatrical releases. /li liDevelop territory‑wide marketing strategies and long‑term activation roadmaps. /li liConduct advanced local market analysis and competitive intelligence. /li liEstablish campaign KPIs and success metrics in partnership with senior leadership. /li liDrive innovation in audience engagement methodologies and emerging marketing technologies. /li liMentor and guide junior marketing managers on strategic thinking and campaign development. /li liProvide creative leadership across all marketing assets and brand touchpoints in Italy. /li liOversee localization strategies and coordinate with global international teams. /li liEnsure brand consistency and creative excellence across multiple concurrent campaigns. /li liLead relationships with creative partners and agencies in Italy. /li liApprove and guide creative direction for high‑stakes marketing initiatives in Italy. /li liDevelop comprehensive media strategies spanning traditional, digital, and emerging platforms. /li liLead negotiations and strategic collaboration with key media agencies and platforms. /li liCultivate and manage high‑value brand collaborations and co‑marketing opportunities. /li liCollaborate with International Media leadership on global best practices and innovation. /li liOptimize media spend efficiency across portfolio of local campaigns. /li liConceptualize and execute large‑scale special projects, premieres, and marquee events. /li liManage complex stakeholder relationships across external agencies. /li liLead cross‑functional initiatives including Content Managers, PR, Digital, and International partners. /li liProvide strategic guidance to distribution teams on theatrical positioning in Italy. /li liDrive organizational alignment on local campaign priorities and resource allocation. /li liMentor junior team members and contribute to team capability development. /li liChampion creative excellence and innovative problem‑solving across the organization. /li /ul h3Mandatory Qualifications /h3 ul liProven track record managing complex marketing campaigns. /li liDeep expertise in integrated marketing across traditional, digital, and experiential channels. /li liAdvanced stakeholder management skills across internal leadership and external partner experience. /li liExceptional strategic thinking, analytical, and presentation capabilities. /li liDemonstrated ability to manage multiple high‑priority projects simultaneously. /li liFluency in English and Italian. /li /ul h3Preferred Qualifications /h3 ul liExperience with international marketing coordination and localization strategies. /li liProven track record of innovation in marketing technology and emerging platforms. /li liStrong financial acumen with PL responsibility experience. /li liStrategic vision: Ability to see the big picture and translate into actionable plans. /li liTeam development: Commitment to mentoring and developing marketing talent. /li liInnovation leadership: Drive adoption of new technologies and methodologies. /li liStakeholder influence: Ability to influence and align diverse stakeholder groups. /li liResults orientation: Track record of delivering measurable business impact. /li /ul h3Mandatory Mandatory Mandatory Mandate Must Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate Mandate 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📌 Senior Theatrical Marketing Manager, Amazon MGM Studios Theatrical Marketing (Roma)
🏢 Amazon
📍 Roma