Experteer Overview In this role you will help launch and activate Smart Glasses, blending luxury with cutting‐edge technology. You will shape trade marketing across markets and channels to deliver elevated brand experiences. You'll translate strategy into impactful in‐store activations and collaborate with cross‐functional teams to optimize performance. This is a chance to contribute to a pioneering category within a leading luxury eyewear company and help scale innovative experiences.
Retribuzione / Benefits Orchestrate trade marketing execution across markets and channels
Own end‐to‐end project management from briefing to rollout
Coordinate internal and external stakeholders on cross‐functional projects
Translate market feedback into actionable improvements
Analyze performance data and provide data‐driven recommendations
Manage and optimize BTL budgets for strong ROI and resource allocation
Responsabilità Master's degree in Marketing, Management, Economics, or a related field
5+ years of experience in Trade Marketing within international environments (tech, consumer electronics, fashion)
Genuine passion for innovation and technology
Analytical thinker with execution‐driven mindset
Clear communication and influence across functions and seniority levels
Fluent in English; additional languages a plus
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📌 Kering Eyewear Smart Glasses Trade Marketing Manager (Italia)
🏢 Altro
📍 Italia
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