Experteer Overview

In this role you will drive growth of De'Longhi’s Coffee portfolio by translating shopper insights and brand strategy into innovative in-store activations and shelf-level success. You’ll align cross-functional global teams to execute flawlessly, shaping product concepts and a balanced portfolio across life cycles. You will monitor performance, inform strategy with market data, and push for downstream excellence to reinforce market leadership in coffee. This is a consumer-obsessed, high-impact role at a leading global brand.

Retribuzione / Benefits

- Translate consumer insights into a product innovation roadmap and portfolio strategy
- Define breakthrough concepts and features aligned with the premium brand promise
- Manage a balanced product portfolio across life cycles to maximize growth and brand equity
- Collaborate with Marketing, Sales, and data teams to execute global launches, including category entry points, triggers, barriers, planograms, and POS
- Collect and analyze sales, profitability, market growth,



and consumer satisfaction data to steer strategy and commercial actions
- Lead cross-functional alignment on downstream priorities and drive shelf-level execution and planograms

Responsabilità
- 7+ years in Product Marketing, Category Management, or Trade Marketing with a track record in downstream marketing and in-store execution
- University degree in Marketing, Business, or a related field
- Expert shopper-centric strategy and category growth management
- Experience in developing product xysqume concepts and leading shelf-level executions and planograms
- Strong leadership and influencing skills for cross-functional alignment
- Strong analytical thinking, business planning, and financial acumen (P&L;, forecasting, GfK/Nielsen data interpretation)
- Fluency in English

Requisiti fondamentali
- Dynamic environment
- Impactful work
- Growth opportunities
- Wellbeing initiatives
- Work-life balance
- Partnerships and shopping programs

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📌 Senior Coffee Product Manager (Treviso)
🏢 Experteer Italy
📍 Treviso