04 ago
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The Fork
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Italia
At TheFork, we connect diners with restaurants across Europe, powered by innovation and a passion for the dining experience.
We’re part of the Tripadvisor Group and pride ourselves on building a diverse, people‑first culture that thrives on respect, ownership, growth, and collaboration.
What you will do
- Support Strategic Optimization: Work closely with and directly support the CRM Senior Specialist in deploying a major automated translation and content review infrastructure for global trigger campaigns to eliminate manual bottlenecks and drastically accelerate time‑to‑market.
- Campaign Optimization & Rollouts: Assist in the rollout of new platform channels and features (such as web push and opt‑in database expansions), and help map automated workflows allowing local markets to quickly review and approve content without disrupting central deployment.
- CRM Capabilities & Data Governance: Act as the technical custodian of the Braze platform data environment, assisting in the cleanup and validation of legacy data structures.
- A/B Testing & Reporting:
Assist the Senior Specialist in setting up, executing, and measuring multivariate and A/B tests on localized copy, triggers, and audience segments, transforming raw data into actionable dashboards for regional marketing teams.
- Performance Tracking & Analytics: Monitor, analyze, and report on key CRM performance metrics (open rates, click‑through rates, conversions, opt‑out rates) to evaluate campaign health and keep a pulse on email and push deliverability.
- Ticket & Bug Resolution: Manage and triage data‑related ticketing queues (averaging 50+ active tickets), serving as the primary operational link between Marketing, Data, and Product teams to resolve technical friction.
- QA & Validation: Own the end‑to‑end testing and quality assurance (QA) validation of data fixes and pipeline updates before they go live in production.
You Must Meet These Critical Qualifications
- Professional experience working within a B2C C
📌 c Crm Specialist (Italia)
🏢 The Fork
📍 Italia