ppJob ID: | Amazon.com Services LLC /ppNorth America Stores Marketing helps customers discover and engage with new, popular and relevant products across categories.
We do this by combining technology, science, innovation, merchandising and creativity to build new customer-facing features and experiences alongside advanced tools for marketers.
/ppWe are seeking a motivated, entrepreneurial, creative and curious Sr.
Product Marketing Manager, GenAI Personalization to join our team.
In this role, you will be responsible for partnering closely with our Tech and Creative partners to manage the development and experiment roadmap of AI-generated recommendation models to improve the personalized content shown to customers.
In addition to collaborating with Tech and Creative stakeholders, you will also partner cross-functionally with other Marketers to onboard new GenAI tools, conduct feedback loops between Marketers and Tech and create experimentation requirements by defining key KPIs.
/ppKey job responsibilities /pulliPartner with Engineering, Product, and Science to co-develop roadmap for our personalized recommendation models /liliInfluence our Tech partners on the development of new AI-powered tools to ensure customer-first approach is top of mind /liliOwn experimentation roadmap to test new AI-powered recommendation models and logic /liliRun experiments and/or secure partnership with relevant Marketers to conduct experiments.
/liliDevelop formalized feedback loops to share Marketer feedback with Tech and Creative stakeholders to improve AI capabilities /liliUnderstand marketing tasks and best practices to share back with Tech partners to help guide tech roadmap and 3YP /li /ulpA day in the life /ppThe Tech and GenAI Marketing team partners directly with our Engineering, Science, Product, and Creative teams on co-developing roadmaps.
A day in the life will include identifying new experiments to launch that will improve our personalization and recommendation models to ultimately bar-raise the customer-facing content on critical channels like Amazon.com's Homepage, Email, and Push.




/ph3Basic Qualifications /h3ulli6+ years of professional non-internship marketing experience /liliExperience using data and metrics to drive improvements /liliExperience with Excel or Tableau (data manipulation, macros, charts and pivot tables) /liliExperience building, executing and scaling cross-functional marketing programs /liliExperience leading go-to-market for consumer software or hardware product launches /li /ulh3Preferred Qualifications /h3ulliExperience using any of SQL or other analytical tools for conducting data analysis /liliExperience with customer segmentation, profiling, and targeting /liliKnowledge of analytics tools and web traffic reporting /liliUsage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices /liliAbility to recognize opportunities where generative AI could enhance products, workflows, or customer experiences /li /ulpAmazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
/ppOur inclusive culture empowers Amazonians to deliver the best results for our customers.
If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information.
If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
/ppThe base salary range for this position is listed below.
Your Amazon package will include sign-on payments and restricted stock units (RSUs).
Final compensation will be determined based on factors including experience, qualifications, and location.
/ppAmazon also offers comprehensive benefits including: /pullihealth insurance (medical, dental, vision, prescription, Basic Life ADD insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line,



Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage) /lili401(k) matching /lilipaid time off /liliparental leave /li /ulpLearn more about our benefits at .
/ph3Preferred Qualifications /h3ulliExperience using any of SQL or other analytical tools for conducting data analysis /liliExperience with customer segmentation, profiling, and targeting /liliKnowledge of analytics tools and web traffic reporting /liliUsage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices /liliAbility to recognize opportunities where generative AI could enhance products, workflows, or customer experiences /li /ulpAmazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
/ppOur inclusive culture empowers Amazonians to deliver the best results for our customers.
If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information.
If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
/ppThe base salary range for this position is listed below.
Your Amazon package will include sign-on payments and restricted stock units (RSUs).
Final compensation will be determined based on factors including experience, qualifications, and location.
/ppAmazon also offers comprehensive benefits including: /pullihealth insurance (medical, dental, vision, prescription, Basic Life ADD insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage) /lili401(k) matching /lilipaid time off /liliparental leave /li /ulpLearn more about our benefits at .
/ppUSA, WA, Seattle - 142,************,****** USD annually /ppAmazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
/p /p #J-*****-Ljbffr

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