Trade Marketing MM - Internship About The Role We are looking for a Customer Marketing Mass Market Intern., who can develop new commercial opportunities within Mass Market channel. In this internship role you will support the Trade Marketing Team in the creation and implementation of commercial strategy in the Mass Market channel through POS materials, selling stories for the salesforce and promo development.
Key Responsibilities Support in implementation channel trade strategies and executions.
Collaborate on channel specific growth plans, based on shopper, retailer and market insight related to different brands.
Understand shoppers and customers’ needs in order to increase sell-out performance.
Collaborate with Sales and Sellout specialist field forces to ensure brilliant execution and deployment of the strategy in the Point of sale.
Support in managing relation with external partner and agency (merchandising, in store activities, agencies, etc.).
Mass Market Channel performance and KPI Tracking.
Monitoring commercial strategies execution in order to leverage good performance and suggest corrective actions if needed.
Analysis of competitors’ plans and strategies through the analysis of market data.
Qualifications And Skills Essential University Degree in Economics and Management / Marketing
Fluency in English
Use of all office package (with focus on PowerPoint and Excel)
Smart approach with dashboards and databases to monitor performance
Market data analysis and understanding
Enthusiastic, creative person who thinks in terms of solutions, curiosity and passion for his job
Analytical skills
Effective communication skills (developed listening skills/ ability to explain, train and coach)
Category Management guidelines knowledge
Good Business acumen
Details orientation
Understand qualitative research technics and methods
Good storyteller who can show the vision and benefits
Ability to work in fast paced environment
Ability to work with the data
Well organized and disciplined
Proactive in problem solving
Preferred Young talent who is interested in pharmacy business or in commercial functions
Previous experience in Trade Marketing, Marketing or Analyst position is a plus
Person who enjoys interacting with the customers and learning from interactions with different people
Equal Opportunities Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.
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📌 Trade Marketing MM - Internship (Turbigo)
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