Position Summary We are seeking a Senior Business Development Manager for our sports category.

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This role sits on our Brands Operations team which focuses on procuring brand name product on SHEIN platform.

Job Responsibilities Supplier Development and Management · Focus on the sports category by utilizing existing resources to efficiently identify and assess wholesalers and distributors as potential partners for brands.

· Proactively identify and evaluate new suppliers within the sports category to ensure competitive pricing and reliable inventory support for leading brands.

Price Negotiation and Contract Signing · Drive pricing and MOQ (Minimum Order Quantity) negotiations specifically for sports brand products, enabling small-scale trial purchases while laying the groundwork for long-term bulk procurement partnerships.

· Align procurement terms with SHEIN's strategic priorities by securing competitive pricing, timely delivery, and flexibility, with a focus on sports brand merchandise.

Market Insights and Demand Forecasting · Analyze trends in the EU sports market, focusing on identifying potential best-sellers from leading brands.

· Develop and optimize procurement strategies based on market demand and consumer feedback.





· Monitor sports category inventory levels to ensure an efficient supply chain aligned with platforms sales targets.

· Collect and analyze customer feedback to understand market needs and tailor procurement strategies accordingly.

Supply Chain Collaboration · Collaborate closely with the global procurement team and cross-functional departments to streamline procurement processes and improve logistics efficiency for sports category products.

· Oversee supplier performance to ensure consistent service quality and drive continuous improvement, with a focus on partnerships involving major sports brands.

· Track key performance indicators (KPIs) related to supply chain efficiency (e.g., on-time delivery, seller success rate) and collaborate on continuous improvement efforts.

Job Requirements · 5+ years of procurement, business development, or vendor management experience within the sports industry.

· Strong network of established connections within wholesaler and distributor networks.

· In-depth knowledge of EU sports wholesale procurement processes, with the ability to swiftly engage suppliers and establish effective partnerships.

· Exceptional negotiation skills to secure best terms for pricing, MOQ, and delivery conditions.

· Strong market insight to identify trending best-sellers and optimize procurement strategies effectively. xysqume

· Flexibility and strategic planning skills to manage both small-scale and large-scale procurement needs seamlessly.

📌 Business development manager(milan) (Roma)
🏢 SHEIN
📍 Roma