Seed to Skin is an award winning, rapidly expanding luxurious natural spa brand collaborating with some of the best Spas worldwide. Produced in our in-house state of the art lab at the Borgo Santo Pietro estate in Tuscany, Seed to Skin is a unique skincare and Spa range expertly formulated by combining natural ingredients with advanced molecular science to harness the true power of nature. KEY AREAS OF RESPONSIBILITY
- Develop a strong understanding of Seed to Skin’s markets, customer needs and competition.
- With this understanding, identify international regions to approach and target Spas which are well suited.
- Implement the sales strategy which will support the continued international growth of the Company and manage these activities to increase market share.
- Targeting Spas will involve various approaches including use of personal network, company network, cold-calling and following up on warm leads, and leads received via the Seed to Skin website.
- Feedback to the Marketing and PR Manager to benchmark competitors and identify opportunities for product differentiation.
- Evaluate each business opportunity with respect to financial value, licensing logistics, strategic fit, culture fit and risk profile.
- Effectively represent Seed to Skin via online Zoom calls, at trade shows, corporate presentations and on sales visits to network and conduct market research.
- Follow up with prospective clients and place initial order for product presentation to them.
- Liaison with regulatory consulting company regarding licensing and packaging verbiage.
- Develop T&Cs; and negotiate contracts with potential Clients,



managing communication right through until opening to build a successful partnership.
- Monitor and respond to business enquiries regarding the sale of Seed to Skin products along with online web enquiries.
- Build optimal customer relations with existing, potential, and new customers.
- Maximise new sales revenue and optimise profitability by analysing statistics and monitoring performance.
- Post opening of accounts, manage each one effectively through regular communication in conjunction with Educator /Customer Support Manager. BUSINESS & FINANCE
- Analyse business through key performance indicators, identifying key focus areas.
- Along with General Manager, create and prepare Financial Projections for each Spa within the portfolio.
- Focus on Seed to Skin Professional and Retail Sales to achieve sales targets. CANDIDATE PROFILE
- Strong sales experience with a luxury brand or hospitality organisation.
- Experience of retail and sales within the skincare or beauty industry is beneficial, along with a recognised beauty therapy qualification.
- Proven track record of identifying and presenting new business opportunities.
- Demonstrated ability to deliver sales, profit and market share goals from a national perspective.
- Highly motivated individual with a strong business acumen - a self-starter
- Flexible attitude towards changing goals.
- Strong and effective negotiation, communication, and presentation skills across all organisational levels.
- Ability to travel is an important part of this role.
- A full, clean driving licence is essential.

📌 Spa Business Development Manager (Firenze)
🏢 Relais Borgo Santo Pietro
📍 Firenze