p About the Company p We are a leading enterprise in China's smart agriculture and intelligent agricultural machinery industry, dedicated to independent RD, manufacturing and global market layout of modern agricultural equipment. With profound industry experience and a mature product portfolio, we drive sustainable global growth through targeted market strategies, innovative product solutions and premium channel services. Committed to empowering modern farming with intelligent agricultural machinery, we are actively expanding our footprint across Europe and building a localized sales marketing system to strengthen our global brand influence and market competitiveness. /pp About the Role /pp You will take full ownership of market development, channel management, brand promotion and sales operations for our agricultural machinery business in Italy. You will conduct market research, develop and manage the dealer network, execute local marketing activities and achieve regional sales targets. You will also be responsible for inventory management of complete machines and spare parts. /pp Responsibilities /pulli Market Research Marketing Planning /lili Research Italy's local market, industry policies and competitor trends. /lili Organize on-site product testing. /lili Formulate and implement regional market development plans and sales policies. /lili Continuously monitor competitors and deliver analytical insights to support business decisions. /li /ululli Channel Development Dealer Management /lili Develop, maintain and manage local distribution channels. /lili Recruit, train and support Italian dealers. /lili Oversee inventory management of complete machines and spare parts. /li /ululli Brand Building Marketing Execution /lili Lead local brand promotion, including new media operations, exhibitions,



dealer conferences and other offline marketing activities. /lili Conduct end-user brand communication. /lili Design and launch promotional campaigns jointly with dealers. /li /ululli Sales Operations Risk Control /lili Submit order forecasts and achieve regional sales targets. /lili Lead business negotiations and contract signing. /lili Follow up payment collection, manage dealer credit risks and promote agricultural machinery financial services. /lili Analyze dealers' demands for credit policies and implement risk prevention solutions. /li /ulp Qualifications /pulli Solid working experience in marketing and channel sales. /lili Candidates with background in agricultural machinery / construction machinery are highly preferred. /lili In-depth knowledge of Italy's agricultural machinery market and local dealer operation system. /lili Fluent communication skills in both English and Italian. /lili Able to conduct independent market expansion, cross-functional coordination and marketing event planning. /lili Strong negotiation capabilities and risk awareness; you are result-oriented and available for frequent business travel within Italy. /li /ulp Required Skills /pulli Solid working experience in marketing and channel sales. /lili In-depth knowledge of Italy's agricultural machinery market and local dealer operation system. /lili Fluent communication skills in both English and Italian. /li /ulp Preferred Skills /pulli Background in agricultural machinery / construction machinery. /lili Ability to conduct independent market expansion, cross-functional coordination and marketing event planning. /lili Strong negotiation capabilities and risk awareness. /li /ulp Pay range and compensation package /pp Not specified. /pp Equal Opportunity Statement /pp We are committed to diversity and inclusivity in our hiring practices. /p /p

📌 Sales Manager (Roma)
🏢 Lovol Global
📍 Roma