Experteer OverviewIn this role you will own the end-to-end paid media strategy for Business Banking Italy, driving customer growth and commercial impact.
You will collaborate with data, UX, branding, CRO and the media agency to integrate paid media into the broader customer journey.
You will build an AI-enabled performance engine and optimize across audiences, creatives and bidding strategies.
You will lead governance with the agency, ensuring accountability and testing discipline, while exploring new channels for growth.
This is an opportunity to shape a data-driven, fast-paced growth engine in a digital-first bank.
Retribuzione / BenefitsDefine and scale the paid channel mix across search, social and programmatic to drive revenue growth
Own full-funnel campaign lifecycle: setup, tracking, optimization and performance improvement
Lead agency governance and accountability, ensuring transparency and testing discipline
Build a data-driven, AI-enabled performance engine with automation while balancing manual control




Drive experimentation and scale new channels for incremental growth
Responsabilità2-5 years in paid media / performance marketing
Experience at a media agency is highly favored
Hands?on with Paid channels: Google Ads, social platforms, display, programmatic, partnerships
Strong analytical mindset with ability to translate data into actions
Affinity with automation and AI-driven optimization in marketing
Up to date with latest trends in xysqume media
Entrepreneurial, pragmatic and decisive
Comfortable in a corporate environment with startup speed
Challenger mindset with high ambition and fast iterations
Requisiti fondamentaliFlexible Lavoro da remoto
Competitive base salary + performance-based bonuses
Health insurance and accident insurance
Pension fund and welfare plan
Lots of training and development opportunities
Birthday day off (#doyourbirthday)
#J-*****-Ljbffr

📌 Paid Media Expert (Bardi)
🏢 Experteer Italy
📍 Bardi