Experteer Overview In this role you drive the cluster's marketing and communications strategy across Ibiza, Rome, and Milan, shaping a distinctive luxury brand expression aligned with Six Senses' global vision. You lead cross-property teams, oversee campaigns, content, partnerships, and guest experiences, and translate brand storytelling into commercial impact. You'll partner with commercial leadership to balance brand integrity with revenue growth in a multi‐market environment. This is a chance to influence how Six Senses is perceived at the intersection of luxury, culture, and sustainability.
Retribuzione / Benefits Define and evolve the cluster's marketing strategy aligned with brand positioning and local dynamics
Establish differentiated property positioning and translate it into marketing plans
Drive long‐term brand equity while supporting short‐ and mid‐term commercial performance
Oversee content, storytelling, and creative direction across channels with luxury and cultural relevance
Lead partnerships and collaborations with fashion, culture, wellness, and lifestyle sectors
Direct communications and PR strategy, agency management, and brand narrative across media and influencers
Own the annual marketing calendar and oversee campaigns from briefing to delivery
Ensure marketing is integrated with revenue objectives and performance tracking
Lead and develop the cluster marketing team and coordinate with on‐property teams
Translate marketing strategy into guest experiences and on‐property activations
Monitor trends in luxury, hospitality, fashion, and culture to drive innovation
Responsabilità 8-10+ years in senior marketing roles within luxury hospitality, lifestyle, fashion, or related sectors
Degree in Hospitality, Marketing, Communications, Business, or related field
Fluency in English; Italian and/or Spanish a plus
Proven experience leading multi‐property or regional marketing functions
Strong track record in brand building, partnerships, and high‐impact camp
📌 Cluster Director of Marketing and Communications- Six Senses Rome, Milan (Italia)
🏢 Altro
📍 Italia