From day one at Unobravo, we've been
on a mission to make mental health support truly accessible to everyone
by normalizing therapy, fostering openness, and breaking down the stigma that still surrounds it.
Our success is driven by an exceptional team dedicated to providing high-quality, accessible care, anytime, anywhere.
With over 9,500 qualified therapists and more than 10 million therapy sessions delivered,
we're proud to have made a meaningful difference in countless lives.
As part of our marketing growth strategy, we are seeking a Head of Growth to drive growth for our B2C Patients business in Italy managing a fast growing team.
This is a highly analytical, horizontal role: you will own the Italian growth strategy end-to-end and act as the connective tissue that translates company strategy into a coherent Growth strategy, partnering with the vertical Heads (Brand, Paid Media, CRM, SEO) to implement it and steer execution.
Rather than owning a single channel, you bring a business?wide view across marketing and growth, set the direction, and make sure the verticals row in the same direction toward shared targets.
The role
reports
to the
CMO.
The Essentials
Seniority:
Senior-level
Languages:
Fluency in English and Italian, both written and verbal
Preferred Location:
Milan
Salary range:
EUR 80,*********,000 in line with our commitment to transparent and equitable compensation practices
What You'll Do
Own the B2C Italy growth strategy:
translate company-level objectives into a clear, full-funnel growth plan across awareness, consideration and conversion
Be responsible
for new-patient growth in Italy, maximizing growth within LTV/CAC targets, ensuring regular budget shifts across channels and initiatives.
Act as the horizontal layer across the marketing org
; partner with the vertical Heads (Brand, Paid Media, CRM, SEO, Comms) to ensure execution is maximised and
steer delivery
across functions
Own Marketing business reviews
(weekly, monthly and quarterly), distilling performance insights into decisions, with clarity of business drivers and corrective actions, presenting to a senior audience (C-level and ELT).
Responsible to drive those corrective actions live.
Perform
ATL media strategy and buying (TV, CTV, OOH, etc.), ensuring clear campaign measurement and optimisation.
Partner closely with Product and Finance
to have a clear view of what interacts with traffic performance (former) and to build budget, forecast and channel targets (latter),



which you will be responsible for.
Lead competitive intelligence
in the Italian mental-health category and feed it into positioning and growth actions.Own the B2C Italy growth strategy: translate company-level objectives into a clear, full-funnel
Must-have
A strongly analytical profile with a horizontal view of the business:
you think in systems, connect strategy to numbers, and turn data into decisions.
Proven ability to
translate high-level strategy into cross-functional execution
and to
steer it
in a matrixed organization.
10+ years
in growth/marketing, including a senior or strategic capacity (ideally scaleup).
Full-funnel command of marketing channels
, from brand/ATL to digital performance: enough depth to challenge and align every vertical.
Fluency in budgeting, forecasting, and measurement models
.
Solid knowledge of multiple measurement models from Multi touch (MTA) to MMM as well as Lift studies (conversion and brand lift).
Capable of providing valuable feedback to
Product teams
to ensure what is built maximises conversion opportunities.
Strong
goal-setting / OKR discipline
and the ability to hold an org accountable to outcomes.
A
builder's mindset
: comfortable creating structure and incubating new growth areas from scratch.
Excellent communication and the credibility to influence senior stakeholders and Heads of function.
Power-Ups
Nice to have: experience in regulated/healthcare or marketplace-like ecosystems.
Not everyone checks every box, and that's okay.
If this role inspires you and you're passionate about making an impact in our mission, we'd love to hear from you
What we offer
Desk Here, Desk There
Home or hub?
You choose!
We'll support you with a
home workstation budget
to perfect your setup and
up to two coworking sessions a month
to connect with your teammates.
Scaling with purpose
Step into a work environment that's in
constant motion
, and
ever-evolving
.
Be part of a company that's on the rise!
Everyone Needs Unobravo
Your mental health matters.
Get access to




exclusive discounts on psychotherapy sessions
with our professionals: your well-being comes first.
Moments That Matter
Enjoy unforgettable
company retreats
,
team-building
experiences, nationwide
aperitivo parties
and more.
.
Because we love celebrating milestones together!
Free Online Language Training
We speak your language, and want you to speak ours!
Enjoy a
free membership and conversation courses
on our language platform to grow personally and professionally.
Birthday Off
Celebrating the passing of time is also fun at Unobravo!
All employees can enjoy a
day off
on the month of their
birthday
.
World Mental Health Day, Our Way
On World Mental Health Day, we step back together, giving each of us
an additional day off
to rest, reflect and recharge.
Inclusive Parental Leave
Enjoy
extra days off
to celebrate the arrival of your little ones.
Available for
all parents
, including biological fathers, same-sex parents, adoptive, and foster parents.
Because every family deserves time to connect.
To Fit in Our Culture
At Unobravo, what truly connects us isn't just what we do — it's how we do it.
If you're curious to discover the values and behaviors that guide us every day, take a look at our
Culture Page
and see what being part of Unobravo really means.
Come as you are
At Unobravo, everyone is welcome.
We value individuality and believe that diverse perspectives make us stronger.
We're proud to be an equal-opportunity employer and to provide reasonable accommodations to ensure a fair and accessible hiring process for all.
If you require any support or adjustments during the application or interview process, please let us know, we'll do our best to make sure you have a positive experience.
Selection Process
Every application is carefully reviewed by our Talent team.
If your profile matches the role, we'll reach out to schedule an introductory call.
Our selection journey may vary depending on the position, but it's always designed to be clear, engaging, and meaningful.
You might be invited to complete a case study and will meet your future manager and key team members along the way, so you can get a real sense of what's like to work with us, because finding the right fit goes both ways.
And don't worry!
You'll always have a dedicated point of contact from our Talent team to guide you through each step and make sure you have the best possible experience.
#J-*****-Ljbffr

📌 Head Of Growth (Milano)
🏢 Unobravo International
📍 Milano