p Head of Product Innovation p For the Global Marketing team of a client company, we are currently looking for a Head of Product Innovation /pp The role /pp We are looking for a Head of Innovation that will own the journey from early signal to launch — spotting where the market is heading and shaping the propositions that respond to it.
It is a hybrid insight-and-development role.
/pp You will work alongside the Head of Marketing Strategy for market-research support and the automation team, whose role here is specifically to build and calibrate our trends-collection and data tools.
You will also partner with category management and trading to bring new products into the offer.
/pp Key Responsibilities /pp From insight to new products (core of the role) /pulli Translate consumer, cultural and market signals into clearly defined new product concepts and propositions, in collaboration with the Head of Marketing Strategy.
/lili Own product RD end to end — opportunity framing, proposition, positioning and development brief — focused on new products, not the existing catalogue.
/lili Identify white spaces and unmet needs and turn them into a prioritised RD pipeline.
/lili Take accountability for new products reaching the market.
/li /ulp Building new products into the offer /pulli Work with category management and trading to land new products in the offer.
/lili Define how and where new concepts enter the market.
/lili Track post-launch performance and feed it back into the next development cycle.
/li /ulp Trend and consumer intelligence (the input)



/pulli Monitor social platforms (TikTok, Instagram, YouTube and emerging channels), digital ecosystems, subcultures and lifestyle shifts.
/lili Identify early signals across leisure, wellness, travel and experiences.
/lili Combine qualitative cultural insight with data, drawing on the automation team's trends-collection and data tools.
/li /ulp Taking new products to market (cross-functional) /pulli Partner with the go-to-market (GTM) team to bring new products to market.
/lili Work closely with the marketing communications team on how new products are positioned and launched.
/lili Collaborate with the Head of Marketing Strategy to anchor RD direction in strategy and market research.
/lili Create the outputs that make this work land — product briefs, frameworks and playbooks.
/li /ulp Skills Experience /pulli8–10 years in product RD, consumer insights or new product development.
/lili A proven track record taking new products from concept to market.
/lili The ability to move fluently between insight discovery and new product definition.
/lili A strong understanding of social platforms, digital culture.
/lili Great knowledge of sourcing trends which shape future lifestyle products.
/lili Experience collaborating with communication and brand teams to launch new products.
/lili A commercial mindset, anchored in market data.
/lili Experience in rd / innovation teams of retail, lifestyle, travel or consumer brands.
/li /ulp Location: Milano /pp Compensation Benefits: Gross Salary *****k+ MBO /pp Rif_SR_GL /p /p

📌 Head Of Product Innovation (Bardi)
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