As part of accelerating our development in the Italian market, my client is recruiting an experienced B2B Account Executive to take responsibility for the commercial development of their territory in Italy.
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This position is part of an ambitious growth strategy approved at Group level, with genuine opportunities for rapid career progression for the successful candidate: increased responsibilities, an expanded geographical scope, and eventually team management.
We are looking for a true B2B hunter who can operate independently in the field and deliver tangible results from the first few months.
The Role
Reporting to the Sales Director and working closely with the Italian sales team, you will be responsible for developing your territory and building a strong distribution network in Italy.
Business Development & Territory Acquisition
Co-build and lead an ambitious territory strategy for your geographical area
Analyse your market: leads, competitors, potential partners and agricultural organisations
Identify and approach key decision-makers: agricultural groups, distributors, cooperatives and agricultural merchants
Build and maintain a strong partner network through regular field meetings
Negotiate and close high-value distribution and partnership agreements
Network Management & Sales Performance
Ensure a structured handover of new partners to the AM/CSM team
Maintain rigorous management of your CRM pipeline (calls, meetings, deals, follow-ups, closing and forecasting)
Contribute to defining sales objectives and KPIs for your territory
Participate in agricultural trade shows, demonstration days and industry events
Strategic Contribution




Share field insights to support product and commercial strategy
Contribute to webinars, technical days and presentations of our solutions
Proactively propose market development initiatives
Education & Experience
Bachelor's or Master's degree in Sales, International Business, Management or equivalent
3–5 years of proven experience in B2B sales / business development, ideally in a SaaS, AgTech, Tech or specialised distribution environment
Demonstrable track record: ability to close deals, build a network and achieve targets
Experience in the Italian agricultural market or a strong interest in the agricultural / AgTech sector is a significant advantage
Skills & Personal Qualities
Strong
Hunter mindset
: results-oriented, persistent and strong closing skills
Autonomous and organised, with the ability to independently manage your territory
Excellent communicator, comfortable building relationships and influencing both face-to-face and remotely
Structured xrdbqlu and disciplined in the use of CRM tools
Comfortable in a startup / scale-up environment: agile, adaptable and entrepreneurial mindset
Languages
Fluent Italian
(daily working language: customer contacts, emails, field meetings and presentations)
Professional English required
Valid driving licence required
Compensation & Benefits
Attractive package: depending on profile, plus uncapped performance-based variable compensation
Company car
IT equipment provided
Attractive employer-sponsored health insurance
Career Development Opportunities
High-impact role in a rapidly growing market
Genuine opportunities for rapid career progression based on performance: expanded scope, management responsibilities and regional roles
A career built within a rapidly growing Italian agricultural market

📌 Account ExecutiveB - Italian Market (Italia)
🏢 Approach People Recruitment
📍 Italia