**Position**:
**High Jewelry Product Marketing**Manager** Bulgari, within its Jewelry Business Unit based in Rome, is searching for a High Jewelry Product Marketing Manager. **Mission** Support the Group Product Marketing Manager in the definition of Product Portfolio and Product Lifecycle strategy for the assigned category, according to Brand Image, Positioning and Market evidence/commercial objectives. He/she will be key player in delivering the Company vision and reach business objectives in terms of revenues, margins, and market share. **Job responsibilities**:
**Main Accountabilities**
- Evaluate performance through market, competitors and sales analyses to identify business opportunities for the category (i.e. new market segments, new products/line extensions, etc.).
- Support the top management in the design and implementation of the Product Marketing strategy for the High Jewelry category, by defining consumer target, product concept, price positioning, distribution channels, expected revenues, target margin, with specific focus on 3YP and budget presentations
- Develop the Product Marketing Brief according to strategy and act as a key player in the execution of the Product Development Process with relevant stakeholders
- Develop the portfolio strategy, defining product phase-in and phase-out, based on sales trend analyses, commercial opportunities, and cannibalization risk, and propose marketing and product plan corrective actions, if needed
- Support the manager in all Pricing activities in partnership with the Pricing Unit
- Cooperate with High End Sales department to define Product Assortments for targeted distribution channels & occasions
- Cooperate with Global Marketing & Communication department to organize Corporate and local events and follow up the relevant activities




- Work closely with Product Development and Quality departments to ensure full deployment of quality specifications for all new product releases
- Ensure product information quality, maintenance and coherence on the Digital Asset Management (DAM) repository (descriptions, photos, digital materials, etc.) **Profile**:
**Technical Skills**
- Master’s degree in Marketing, Business Management or similar field
- 3-4 years’ experience in similar roles
- Product Marketing and Merchandising techniques
- Awareness of the main phases and critical points of the Product Development process
- Analysis and reporting methodologies
- Project management techniques
- Understanding of the luxury brands, fashion industry and current trends**Soft Skills**
- Customer Orientation
- Analytical Mindset
- Business Acumen
- Innovative approach, out of the box thinking
- Communication skills
- Flexibility **_BVLGARI _**
**MAISON**: - Bvlgari was founded in the heart of Rome in 1884. Over the decades, the Brand has established a worldwide reputation as magnificent Roman High Jeweler and icon of Italian art of living.
Through a pioneering vision, the company’s international success has evolved into a global and diversified luxury purveyor of products and services, ranging from fine jewels and high-end watches to accessories and perfumes, and featuring an extended network of boutiques and hotels.
Demonstrated through its numerous philanthropic partnerships, Bvlgari deeply believes in innovating the present for a sustainable future through its commitment to Social & Environmental Responsibility and giving back - to nature and to the community. In 2024 the Maison announced the creation of _Fondazione Bvlgari _, reinforcing its devotion to building a meaningful tomorrow through care, generosity and long-term dedication.

📌 High Jewelry Product Marketing Manager (Roma)
🏢 Bulgari
📍 Roma