At Boolean, we support top-tier companies in discovering and hiring the best talent. Today, we are looking for a Digital Marketing Specialist on behalf of a leading and rapidly growing international digital platform. We've been collaborating with this company for a long time with great successful results, and we are proud to support them in finding their next talent.

If you are looking for a role within an established international environment, working alongside a vibrant, young, and diverse team spread across different countries, this could be the perfect match for you! This position offers complete flexibility with a 100% fully remote working model, making it a great career growth opportunity where you can genuinely shape marketing technology and data strategy.

What You Will Do

As a Digital Marketing Specialist, you will take ownership of marketing technology platforms, web performance, and data architecture. You will be the go-to person ensuring marketing data is clean, reporting is accurate, and integrations run smoothly, while collaborating with colleagues around the globe.

Key responsibilities include

- Website Performance & CRO: Own site health, Core Web Vitals, A/B testing, conversion rate optimisation, and multi-language CMS improvements.
- HubSpot & Marketing Operations: Manage HubSpot architecture, automation, lead routing, lifecycle data models, and third-party integrations.
- Tracking & Analytics: Maintain UTM standards, manage tracking QA/pixels, ensure privacy compliance (GDPR), and oversee spend-to-pipeline reconciliation.




- Data Hygiene & Reporting: Lead database hygiene, build KPI dashboards, and ensure reliable attribution reporting for team and board-level insights.
- Documentation & Training: Keep clear system logs/documentation and help train team members on tools and processes.
- Innovation & Trends: Stay up to date with martech, data privacy, and AI search trends to bring fresh ideas to the team.

What We Are Looking For
- 3+ years in a digital marketing, marketing operations, web, or CRM administration role.
- Proven experience administering HubSpot.
- Strong knowledge of website performance, technical SEO fundamentals, and CRO principles.
- Experience with Google Analytics, Google Tag Manager, and Google Search Console.
- Familiarity with GDPR and data privacy compliance.
- Proficiency in Microsoft Office packages; basic HTML/CSS knowledge is a plus.
- Languages: Expert level in English (written and spoken). Knowledge of French or Spanish is a plus.
- Soft Skills: Methodical, highly organised, detail-oriented, with strong problem-solving skills and the ability to explain technical concepts to non-technical colleagues. Comfortable working independently in a remote setup while collaborating with a global team, as well as using AI tools in your daily work.

What's in It for You?
- 100% Fully Remote: Enjoy true flexibility on how and where you work.
- €31,000 to €35,000 RAL (based on experience).
- A collaborative team culture that values innovation, creativity and excellence.

📌 Digital Marketing Specialist - full remote (Torino)
🏢 Boolean
📍 Torino