ph3About OTB Group /h3 pOTB is an international fashion group comprising the iconic brands Diesel, Jil Sander, Maison Margiela, Marni and ViktorRolf. It also controls the Staff International and Brave Kid companies and holds a stake in American brand Amiri. OTB – short for “Only The Brave” – believes in the possibility of pushing beyond the frontiers of fashion and style to support the creativity of international talents and express in full the innovative spirit and uncompromising courage of its founder and chairman, Renzo Rosso. With more than 7,000 employees worldwide, the Group is founded on a digital approach centred on the consumer, a concrete long-term commitment to the creation of a sustainable, technologically driven business, and close attention to social issues through OTB Foundation. /p h3About OTB Group /h3 pOTB is an international fashion group comprising the iconic brands Diesel, Jil Sander, Maison Margiela, Marni and ViktorRolf. It also controls the Staff International and Brave Kid companies and holds a stake in American brand Amiri. OTB – short for “Only The Brave” – believes in the possibility of pushing beyond the frontiers of fashion and style to support the creativity of international talents and express in full the innovative spirit and uncompromising courage of its founder and chairman, Renzo Rosso. With more than 7,000 employees worldwide, the Group is founded on a digital approach centred on the consumer, a concrete long-term commitment to the creation of a sustainable, technologically driven business, and close attention to social issues through OTB Foundation. /p pThe Global Customer Insights Manager owns CRM data governance, customer segmentation and analytics, turning customer data into a single, reliable source of truth and into actionable insights that drive acquisition, engagement and retention across all channels. /p pThe role combines data governance, predictive analytics and campaign execution, ensuring the business has a unified customer view,



reliable KPI reporting and the analytical models needed to target customers effectively, one-to-many and one-to-one. It also oversees the design and delivery of Customer Engagement Programs, including the Loyalty Program, in partnership with Retail, Marketing, IT and Legal teams. /p h3Key Responsibilities /h3 ul liOwn CRM data governance and data quality, ensuring compliance with privacy regulations (GDPR) and consent management, in partnership with Legal and IT. /li liManage customer database segmentation and maintain a single, unified customer view across all touchpoints. /li liDefine and deliver CRM KPI reporting and dashboards to drive acquisition, engagement and retention. /li liTransform customer data into actionable insights that support commercial and strategic decisions. /li liDevelop predictive analytics and scoring models (e.g. churn, CLV) to anticipate customer behavior and inform targeting. /li liDefine campaign targets, execute campaigns, monitor performance and apply a test-and-learn (A/B testing) approach to continuously improve results. /li liBuild analytical and predictive models to support one-to-many and one-to-one targeting. /li liDesign, implement and manage Customer Engagement Programs, among which the Loyalty Program. /li liPartner with Marketing, Ecommerce, Retail and IT to embed customer insights into business priorities and CRM contact strategy. /li liEnsure data quality controls and audits are in place across CRM platforms and customer databases, escalating and resolving data integrity issues. /li liSupport the evaluation and evolution of CRM and customer analytics tools, working with IT and external vendors. /li /ul h3Requirements /h3 ul li5+ years' experience in CRM, Customer Insights,



Data Analytics or Customer Strategy roles, ideally within luxury or premium fashion retail. /li liProven experience in CRM data governance, database segmentation and customer data management, including privacy and consent frameworks (GDPR). /li liStrong hands-on experience building predictive/scoring models (e.g. churn, CLV) and translating them into actionable targeting strategies. /li liSolid experience defining and executing CRM campaigns, with a test-and-learn (A/B testing) mindset to drive continuous improvement. /li liStrong analytical and data visualization skills, with experience building KPI dashboards and reporting for business stakeholders. /li liExperience designing or managing Customer Engagement Programs, including loyalty programs, is a plus. /li liKnowledge of CRM platforms, customer data ecosystems and analytics tools in a global environment. /li liStrong stakeholder management skills, with the ability to work cross-functionally with Legal, IT, Marketing and Retail. /li liStrategic thinker with a hands-on, detail-oriented execution mindset. /li liGenuine passion for the client and service excellence, and knowledgeable about the Fashion Luxury industry. /li liFluent in English, any other language is a plus. /li /ul pLocation: Milano (MI) /p h3Compensation Level /h3 ul liCCNL Textile Industry, Level 7° /li liSalary range (gross annual): €58.000 - €65.000 /li liVariable incentive plan: 10% of gross annual salary /li /ul pThe final offer will be determined based on experience, skills, and level of responsibility. We are open to candidates with different levels of seniority. /p h3What We Offer /h3 ul liA dynamic, and international work environment /li liContinuous learning and professional development opportunities /li liExposure to multiple business functions and cross-functional collaboration /li liFlexible working hours and lavoro da remoto options /li liWork-life balance initiatives /li liSupplementary health insurance /li liSupplementary pension plan /li /ul /p #J-18808-Ljbffr

📌 Global Customer Insights Manager (Milano)
🏢 Otb
📍 Milano