Alpinestars is a global leader in performance, protection, and lifestyle apparel, rooted in motorsports and action sports. While our products are trusted by world-class athletes in MotoGP, Formula One, and motocross, we also design and deliver high-quality gear and apparel for a broad range of customers—from professional riders to everyday enthusiasts. Driven by innovation, engineering excellence, and a deep understanding of performance and design, we continuously push the boundaries of product development.

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Driven by a relentless pursuit of performance, protection, and innovation, Alpinestars is a global leader and premium brand in advanced rider equipment. From world‐championship motocross tracks to the most extreme enduro terrain, we develop technical solutions for riders who compete, train, and push beyond limits every day.

About the role

As Media & Communication Specialist – Adventure, you will be a key voice of Alpinestars in the adventure motorcycling world.

You will connect our products, riders, and values with test riders, ambassadors, media professionals, and the global adventure community, amplifying authentic stories from the field and reinforcing Alpinestars' leadership in adventure riding.

Your Responsibilities

Express the Alpinestars narrative, translating performance, protection, and innovation into compelling stories

Actively engage with the global adventure motorcycling community, attending events, rides, trade shows, and product activations

Strengthen Alpinestars' visibility, credibility, and emotional connection within the adventure segment





Monitor trends, emerging media platforms, and cultural movements in adventure riding.

Ensure clear, consistent, and authentic brand messaging across all media and rider touchpoints

Develop and maintain strong relationships with international motorcycle magazines, journalists, digital platforms, and industry opinion leaders

Manage press activities including product launches, press releases, media kits, and editorial opportunities

Coordinate and support media tests and field experiences, ensuring premium brand representation

Serve as the main communication link between Alpinestars and test riders, ambassadors, and key partners

Collect real‐world riding feedback and convert insights into meaningful communication content

Support and align ambassador storytelling with brand strategy and product positioning. xkiyazw

Requirements

Solid background in media, communications, PR, or marketing, preferably within motorcycling, outdoor, or performance apparel industries

Established network within motorcycle media, journalists, and adventure riding communities

Strong storytelling and writing skills, with the ability to communicate technical products in an engaging way

Solid understanding of motorcycling culture and rider expectations

Experience working with journalists, riders, or brand ambassadors is a strong asset

Comfortable representing a global, premium brand in both professional and grassroots environments

Proficiency in English is mandatory (C1), a second language will be a plus

Willing to travel and participate in riding activities and product testing.

Location: Asolo - on site job

Salary package: starting from 45,000€ + meal voucher + welfare

📌 Media & Communication Specialist - Adventure (Venezia)
🏢 Alpinestars
📍 Venezia