10 ago
|
Treatwell
|
Firenze
Description
We're seeking talented freelance photographers to capture high-quality images in hair and beauty salons. Ideal candidates have strong portfolios in lifestyle/commercial photography and a keen eye for detail. This ongoing partnership offers flexibility and continuously engaging projects with a leading beauty industry platform.
Requirements
Optimal Visual Content: Photography Guidelines
Aim for a minimum of 17 images per session, categorised as follows:
- Hero Image: Grand Overview
- Objective: Impactful first impression of the main salon area.
- Execution: Wide, well-lit, straight-on shot of the primary salon space. Showcase design, layout, mood, signature elements, and unique features for a "wow" factor.
Owner/Co-owner Portrait: Brand's Face
- Objective: Professional yet approachable introduction of the owner/co-owner, reinforcing personal connection.
- Execution: Professional, static portrait within the salon. Complementary, non-distracting background. Convey professionalism and personality; subtly hint at services or salon style.
Detailed Shots of Equipment and Features: Quality and Uniqueness
- Objective: Highlight specific tools, equipment, and unique attributes, communicating attention to detail and service quality.
- Execution: Straight-on, sharp close-ups of equipment (styling chairs, dryers, nail stations) and unique decor. Emphasise textures, materials, and cleanliness, showing professionalism and high standards.
Product Photography: Showcasing Offerings Professionally
- Objective: Make products desirable and professional, encouraging purchase and reinforcing brand quality.
- Execution: Products must be clean, neat, and impeccably presented (spotless bottles, forward-facing labels, perfect packaging). Use consistent lighting to minimise shadows. Group products or feature them individually against a clean, neutral background.
Exterior Salon Photography: Location Identification and Client Welcome
- Objective: Clearly identify the salon's p
📌 Freelance Photographer (Firenze)
🏢 Treatwell
📍 Firenze