Generali seeks a Senior CRM & Marketing Technology expert to drive customer engagement across lifecycle, shaping CRM strategy, governance, and omnichannel journeys in partnership with IT, Data, and Marketing teams.
You will define enterprise standards, leverage AI-enabled marketing capabilities, ensure compliant data practices, and deliver measurable value and outstanding customer experiences across markets.
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📌 Senior Group CRM & Customer Engagement Leader (Milano)
🏢 Altro
📍 Milano