Location: remote working worldwide with the option ofin-office setup in Rome (our HQ) or Dubai (branch) locations.
The role:
We are looking for a Google Ads Specialist (a background in the mobile VAS industry will be a plus).
He/She will be responsible for managing, optimizing and reporting mobile performance campaigns on Google Ads (display) across more than 10 different markets.
As a Google Ads Specialist, you will be expected to thrive in building, maintaining and optimizing digitaladvertising campaigns on Google Ads and have an experimental and methodological approach.
The position requires a blend of creativity, analytical skill, perseverance and results-oriented problem solving.
Key Responsibilities:
Create, develop and manage from scratch PPC campaigns on Google Ads (display) in order to meet our business goals
Identify new solutions to drive growth/performance
Optimize accounts towards target, management of roadmaps and ensuring timely delivery
Manage traffic, bid management and optimization of multi-market PPC campaigns to agreed profitability targets




Address and upscale campaign performance issues
Analyzing campaign results and adjusting strategy and budgets accordingly
Producing weekly and monthly sales reports
Experience requirements:
~+3 years’ experience managing high-volume, high-budget performance marketing campaigns on Programmaticand Biddable Platforms, and optimizing for KPIs, like CPA and ROAS
~ Deep knowledge of Google Ads Platform; DV360 and other Programmatic Platforms is a plus
~ Experience and knowledge regarding mobile content subscription/VAS Industry is preferred
~ Strong analytical skills and a data-driven approach to problem-solving is a must for this role.The ability to create, understand and monitor web analytics dashboards and reporting tools is expected (GA4, GTM, Datastudio)
~ Ability to work collaboratively with team members
~ Drive and motivation to exceed objectives
~ Flexible in working hours due to the international environmen

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