Retail network is the beating heart of our business. With over 2000 stores around the world, we are close to our customers by inspiring them in their shopping.

We are looking for an experienced Senior CRM Specialist to join our Digital Business Team.

Responsibilities

Contribute to the operational management of loyalty programs of each different brand

Deliver CRM activities in order to encourage customer retention and loyalty

Develop multi-channel communications including personalized newsletter, SMS and push messages in partnership with the marketing team

Monitor CRM and loyalty KPIS

Managing customer database quality, integrity and enrichment

Partner with the store operations and digital teams to optimize CRM actions

Training for store teams of the CRM projects

CRM initiatives and loyalty program of Stefanel and other brands of OVS Group collaborating with the other CRM team members.

Qualifications

University background in Economics, Marketing, Statistics

At least 3 years of experience with a solid focus on CRM

Proven experience within the Salesforce ecosystem





Strong analytical mindset

Digital and innovation-oriented mindset

Expertise in CRM and Retail reporting

Excellent communication and presentation skills

Team player, able to perform in a fast-paced environment

Fluency in English (both written and spoken) is essential

Benefits

Wellbeing & Parenting: Programs dedicated to physical and mental wellbeing and parenting support

Wellness area with free courses such as yoga, pilates, and functional training

Learning & Development: Technical-specialist and managerial training programs and opportunities for continuous skill development

Company Cafeteria

20% discount on all our brands

Access to exclusive employee perks across the group (travel, electronics, and more)

Flexible start times and lavoro da remoto options

Medical consultation and 8 additional hours of paid leave annually for medical appointments

Health insurance included once a permanent contract is secured

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📌 Senior CRM Specialist (Roma)
🏢 Editoria e industria tipografica
📍 Roma