Job Description SummaryRole Purpose: Pharmacy Account Specialist is responsible for the comprehensive management of the Pharmacy (including chains and pharmacy groups) and its related stakeholders. This field‑force role specifically involves defining and managing, within the assigned territory, the overall corporate strategy for each client by leveraging various positioning tools available, such as managing commercial negotiations, implementing marketing campaigns, delivering training for pharmacists and other professionals operating in this context, as well as designing and promoting initiatives aimed at spreading the value of greater penetration of generic medicines in Italy, for the agevolazioni of the entire healthcare system. PAS is also responsible for the structured collection of information on current and future market dynamics and competitors’ strategies within the assigned territory. This is achieved by collaborating with the line manager and other corporate functions to generate ideas, initiatives, impact analyses,
and proposals aimed at continuous improvement and greater effectiveness in managing the territory.
Key Responsibilities
- Act as a territory manager within the assigned geographical area, identifying and prioritizing target pharmacies, groups, and chains according to company segmentation.
- Define and achieve sales, efficiency, and performance objectives for assigned customers.
- Manage customer initiatives and activities within the allocated budget to support business objectives.
- Develop and execute negotiation strategies to maximize commercial and financial results.
- Design and implement customer engagement plans through marketing campaigns, commercial presentations, and training activities.
- Build and maintain strong customer relationships to ensure satisfaction and long‑term partnership.
- Optimize customer coverage, contact frequency, and use of communication channels to maximize territory effectiveness.
- Collect, analyze, and report marke
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