Sales Representative – Outdoor Running (Altra Running, Central & Southern Italy)
Live the Brand
At Altra, we believe everyone deserves to experience the joy of moving naturally. Founded in 2009 and now part of VF Corporation, Altra has become one of the most innovative and fastest-growing brands in the running industry.
Our mission is simple: to unleash human potential by inspiring people to move naturally and confidently, whether they are preparing for their first race, setting a personal record, or exploring new trails.
To support our continued growth in Italy, we are looking for a passionate and commercially driven Sales Representative (Outdoor Running) to develop the business across Central & Southern Italy.
How You Will Make a Difference
As a Sales Representative, you will be responsible for driving sustainable growth across a portfolio of wholesale accounts while strengthening Altra's presence within the running and outdoor community.
You will serve as the primary commercial contact for your territory, building strategic partnerships with retailers,



identifying growth opportunities, and ensuring outstanding brand execution both in-store and in the local market.
You will turn commercial strategy into strong in-market execution by focusing on the following key priorities:
Managing and growing wholesale accounts across Central & Southern Italy.
Building strong relationships with retailers and key decision-makers.
Delivering seasonal and annual sales targets in line with Country and EMEA strategy.
Executing the seasonal Go-To-Market process, ensuring strong sell-in and sell-through.
Identifying new business opportunities and driving profitable account growth.
Ensuring excellent brand visibility, merchandising, and in-store execution.
Monitoring market trends, competitor activity, and consumer insights to identify opportunities.
Supporting local marketing activations, retail events, races, demo days, and community initiatives.
Delivering product and brand training

📌 Sales Representative (Roma)
🏢 Vf
📍 Roma