- Grow sales within Specialised Beverage equipment dealers and Ingredients suppliers in Europe and Francophone Africa.
- Profitably sales growth, by developing the dealer network across the assigned geographical area.
- Identify, set up and organize the distribution channels, following the Specialistic Approach and the Specialty Brand sales channels.
- Implement distribution agreements and pricing structure together with Head of Beverage Sales EMEA management.
- Support management in developing promotions and actions to grow specific Beverage categories, countries or segments.
- Secure a solid and regular base of sales per month for the assigned customers.
- Involve the distribution network and customers in the use of digital sales tools (es CRM, calculators, Digital Platform)
- Support the participation in trade shows and other industry events when required.
- Actively provide market insight, to identify additional growth opportunities and understand the market needs to provide other areas within the organization.
- Ensure that sales support tools are in line with market needs
- Manage implementation of
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