About the role
We're looking for a Senior Manager, Customer & Partner Marketing to own the programs that grow revenue from ourexisting customersand through ourpartners and channel.
You'll drive cross- and up-sell campaigns into our installed base, lead our regional customer events (Decisive), and build partner co-marketing that creates and progresses pipeline. This is a highly cross-functional role at the centre of Marketing, Product Marketing, Content, Customer Success, Sales and our partner ecosystem — ideal for someone who loves bringing people and moving parts together to deliver programs that land.
What you'll do
Customer marketing & growth
Design and run cross-sell / up-sell campaigns to expand within the installed base — new modules, use cases and verticals on the Decion platform.
Partner with CustomerSuccess,Product Marketing,and Sales on expansion plays, and work with our content team to bring the right customer proof points and stories into your campaigns.
Build customer lifecycle and nurture programs that drive retention and expansion pipeline.
Drive recruitment and attendance for product release webinars (run by Product Marketing),driving strong customer attendance and engagement.
EstablishSales/Marketing cadencesto identify,track and progress customer influenced and sourced pipeline.
Customer programs & events — Decisive
Coordinate and deliver our regional Decisive customer events end-to-end: experience,logistics, sponsorship, budget, and the recruitment and attendance campaign for each.
Work with our content and product marketing teams — who shape the agenda — to bring each event together on time and to a consistent standard.
Hold a consistent Decisive brand and experience across both regions while each event is tailored to its regional audience.
Coordinate across Content, Product Marketing, Customer Success, Sales and regional field teams to deliver a coherent experience — including internal announcements and comms that rally field teams and leadershi
📌 Senior Manager, Customer (Roma)
🏢 Altro
📍 Roma