Confidential Employer is seeking a proactive Retention Manager to own the Italian market's user lifecycle. Lead lifecycle strategies, localize campaigns across Email, SMS, In-App, and Web Push, and design journeys for onboarding, activation, and reactivation.
You'll leverage RFM and behavioural data to target Italian players, run A/B tests to boost engagement, and use AI tools to automate content and workflows. Remote-friendly role with a strong impact on growth.
📌 Italy CRM (Italia)
🏢 Confidential Employer
📍 Italia
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