Purpose & Overall Relevance For The Organization

Support the Sales Organization in ensuring profitable and sustainable market share and sales growth in the respective defined customer group, taking into consideration brand image in the key categories as well as the defined target group.
Key Responsibilities
- Be the first and reliable point of contact for the customer.
- Build professional and personal relationships with key decision makers and buyers of assigned customers.
- Represent the assigned account(s) internally as an ambassador towards all functions and, vice versa, to help manage all interfaces.
- Thoroughly study and understand the assigned customer(s), their role and potential in the market as well as within adidas.
- Build and drive account/category mid terms plans with the Senior Manager
- Plan, organize and manage sell-in campaigns, considering and respecting timing, product access, as well as seasonal targets shared by the company.
- Analyze and drive order entry, sell-out and market share performance,



both online and offline and be entrepreneurial on implementing/catching quickly solution/opportunities.
- Visit customers regularly and monitor own brand execution as well as competitors’ presence/actions to identify related strengths, weaknesses, opportunities and threats.
- Monitor and explore the orderbook to find actions and opportunities supporting sell-out and Market Share growth through reorder and clearance tools.
- Ensure orderbook conversion supporting internal departments (Account Operations, Logistics, Credit).
- Drive the assortment planning process within the defined distribution policy with the account
- Know and understand all channels landscape to be share to act with a full marketplace picture in mind”;
- Be responsible to cooperate with Finance Planning &Analysis; on reaching a qualitative and accurate forecasting by account and category”.

Knowledge, Skills And Abilities
- High analytical skills for strategy development and business

📌 Sales Manager Regional Accounts (Italia)
🏢 Adidas
📍 Italia