ph3Website Content Optimization Specialist /h3 pJoin to apply for the bWebsite Content Optimization Specialist /b role at bSector Alarm Italia /b /p pThe bWebsite Content Optimization Specialist /b plays a pivotal role in ensuring Sector Alarm Italy’s website is effective, up to date, and continuously improving in performance. This role combines content management, user experience awareness, and optimization know-how to maintain and enhance the website as a strategic asset. /p pWorking closely with local and group-level teams, this person ensures our digital presence supports lead generation, communicates our value propositions clearly, and reflects both the local and international brand direction. The ideal candidate combines operational agility with a performance‑oriented mindset and is comfortable contributing to A/B testing and user experience projects in coordination with the Group CRO Manager. This is a well‑rounded role that bridges content execution, web performance monitoring, and the continuous improvement of user journeys across our digital touchpoints. /p pReports to: Marketing Director (with functional alignment to Group CRO Manager) /p h3Key Responsibilities /h3 ul liOwn the day‑to‑day content management of the Italian Sector Alarm website, including updates to products, campaigns, promotions, and localized pages. /li liEnsure all website content is accurate, brand‑aligned, and consistent with group‑level communications and new feature rollouts. /li liCoordinate with the Lead Acquisition and Brand teams to translate new initiatives into timely and relevant website updates. /li liPerform regular content audits to identify gaps compared to other Sector Alarm country websites. /li liCollaborate with the Group CRO Manager on international optimization projects,



including A/B testing execution and reporting. /li liMaintain familiarity with tools like VWO or similar platforms used in testing and optimization. /li liSet up, manage, and test landing pages for local marketing initiatives using available CMS tools (e.g., HubSpot CMS). /li liTroubleshoot minor UI or formatting issues directly within the CMS or by coordinating with web developers where needed. /li liSupport website performance tracking, helping to surface insights about bounce rates, time on page, or form completions. /li liMaintain a clear backlog of content updates, testing opportunities, and UX improvements. /li /ul h3Requirements /h3 ul li2+ years of experience managing content within a CMS (HubSpot, WordPress, Drupal, etc.) /li liComfort with hands‑on editing and troubleshooting of website pages, including basic HTML and visual layout logic. /li liFamiliarity with CRO and A/B testing principles, ideally with exposure to tools like VWO, Google Optimize, or Optimizely. /li liAwareness of UX/UI fundamentals and ability to evaluate whether a webpage provides a smooth and intuitive user journey. /li liGood command of written and spoken English, capable of understanding group guidance and collaborating across countries. /li liProactive, organized, and execution‑driven mindset with attention to detail. /li liStrong communication skills and the ability to liaise with stakeholders across marketing, product,



and design teams. /li /ul h3Nice to have /h3 ul liExperience working on multi‑country or multi‑language websites. /li liBasic knowledge of website analytics tools (GA4, Hotjar, etc.) /li liPast exposure to SEO‑oriented content structuring. /li liExperience creating simple performance reports from site metrics. /li /ul h3Soft Skills /h3 ul liHands‑on and pragmatic: ready to get things done quickly and accurately. /li liCurious and quality‑driven: constantly looking to improve content and usability. /li liCollaborative: works well with both central teams and local stakeholders. /li liStructured and self‑managing: can prioritize updates and maintain a clean publishing calendar. /li /ul h3Location /h3 pMilan, viale Sarca 336 /p h3What We Offer /h3 ul liFull‑time, permanent contract (CCNL Terziario e Servizi) /li liUp to 2 days of remote working per week /li /ul h3About Sector Alarm /h3 pWith 680,000 satisfied and secure customers across Europe, Sector Alarm has experienced strong growth over the years, and an exciting and promising future lies ahead of us—both in new and existing markets. With 3,700 employees in Italy, Ireland, Norway, Sweden, Finland, Spain, Portugal, and France, our focus on selecting the best candidates has enabled us to offer our customers cutting‑edge security solutions and strengthen our position in each of the countries where we operate. We offer exciting career opportunities within a company that has an ambitious growth strategy. /p h3Seniority level /h3 pNot Applicable /p h3Employment type /h3 pFull‑time /p h3Job function /h3 pTechnology, Information and Internet, Software Development, and IT Services and IT Consulting /p /p #J-18808-Ljbffr

📌 Website Content & Optimization Specialist (Milano)
🏢 sector alarm Italia
📍 Milano