ph3About the Role /h3pbDigital Consultant /b - As a Digital Consultant at dentsu, you will help clients reach their business goals by managing digital performance strategy and execution across key channels.
/ppYou will own campaign planning, execution, optimisation, and reporting while acting as a key digital point of contact for clients.
The role includes managing performance marketing initiatives across paid search, paid social, and display performance campaigns.
/ph3Key Responsibilities /h3ulliPlan and execute paid search, paid social, and display performance campaigns, ensuring effective time and project management.
/liliInterpret data to supervise programmatic strategies and generate actionable insights for reporting.
/liliOversee end?to?end campaign processes: brief analysis, strategy definition, media budget allocation, vendor negotiation, media planning and booking, creative delivery, account setup, keyword and copy creation, daily optimisation, and reporting while coordinating with internal teams.
/liliMaintain a strong focus on client KPIs, proactively identifying opportunities to meet and exceed targets, even under tight deadlines.
/liliAct as one of the digital focal points for clients on all digital marketing activities and trends, demonstrating excellent communication skills.
/liliEnsure best practices and drive innovation across digital initiatives by identifying improvement opportunities.
/liliCoordinate and motivate the team with the digital manager, fostering a positive work environment.




/liliBuild strong relationships across client management and cross?channel teams, ensuring seamless communication.
/li /ulh3Requirements /h3ulliBachelor's or Master's degree in Communication or similar fields.
/lili2+ years of experience managing digital advertising campaigns with limited supervision.
/liliProficient in search and social advertising platforms: Google Ads, Bing, Meta, TikTok, LinkedIn.
/liliExpertise in DSPs such as DV360 and Adform is a plus.
/liliSolid knowledge of display performance media vendors and technologies.
/liliProficient in Microsoft Office, especially Excel, PowerPoint, Word, and Outlook.
/liliKnowledge of conversion?rate optimisation techniques and familiarity with Ad Serving and Analytics tools.
/liliStrong data interpretation skills and financial acumen, able to prioritise tasks and execute against goals.
/liliExcellent written and spoken English.
/liliStrong customer?service orientation, balancing multiple priorities with professionalism.
/liliProficiency in campaign financial reporting in AdBox/NetBox.
/li /ulh3Pay Range /h3pSalary range: €28,000 – €35,000, CCNL Commercio – 2nd Level or 3rd Level.
Compensation will be determined based on skills, experience, and internal equity.
/ph3Location Contract /h3pRome – Tempo pieno, Permanent contract, Hybrid position.
/ph3Equal Opportunity Statement /h3pWe are committed to equal opportunities for all applicants.
/p /p #J-*****-Ljbffr

📌 Digital Consultant (Lazio)
🏢 Dentsu Tech&Services
📍 Lazio