Key Account Manager Retail (Italia)

Key Account Manager Retail (Italia)

14 ago
|
Altro
|
Italia

14 ago

Altro

Italia

Overview We are looking for a highly skilled and experienced Key Account Marketplace Manager to take full strategic and commercial ownership of our primary e-commerce partner platform, while coordinating synergies with the physical Retail channel. The ideal candidate will combine strong digital marketing and retail media expertise with a sharp analytical mindset focused on safeguarding business profitability.
Responsibilities Commercial Strategy & Event Execution: Define and execute comprehensive sales planning for the designated e-commerce platform. Secure continuous ownership of offer competitiveness (price buy-box logic and digital shelf visibility) and lead the commercial strategy for major seasonal promotional milestones and digital market peaks.
Retail Media Digital Marketing: Drive conversion rate growth by optimizing sponsored advertising campaigns (PPC) and retail media budgets. Manage native marketplace SEO and maintain high-quality catalog content to enhance overall brand presentation.
Profitability Safeguarding Operations:



Partner with the Supply Chain team to optimize inventory levels, systematically avoiding Out of Stock or Overstock scenarios. Protect profit margins by auditing, monitoring, and disputing automated platform chargebacks and logistical deductions.
Data Analytics & Business Intelligence: Leverage platform-specific KPIs and advanced data analysis to generate actionable business insights and high-level strategic reporting for executive leadership.
Store Visibility (Omnichannel Integration): Address and enhance the crucial role of the physical store within the Consumer Electronics channel, driving visibility and sell-out strategies that go beyond traditional tools to achieve full omnichannel integration.
Qualifications Strong data-driven mindset with advanced Excel skills and deep understanding of platform metrics
Strong sales skills tailored to managing, negotiating, and aligning strategies with traditional retail accounts
Fluent knowledge

📌 Key Account Manager Retail (Italia)
🏢 Altro
📍 Italia

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