Customer Strategy & Planning Manager - Beauty & Wellbeing (Lazio)

Customer Strategy & Planning Manager - Beauty & Wellbeing (Lazio)

13 ago
|
Unilever
|
Lazio

13 ago

Unilever

Lazio

h3Customer Strategy Planning Manager - Beauty Wellbeing /h3pJoin to apply for the strongCustomer Strategy Planning Manager - Beauty Wellbeing /strong role at strongUnilever /strong.
/ph3About Unilever /h3pWith 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world.
We work on brands that are loved and improve the lives of consumers and communities.
Our purpose is to make sustainable living commonplace, believing that doing business ethically drives superior performance.
We value our people and believe that working with purpose creates a better business and a better world.
/ppUnilever offers a unique career journey within an inclusive, collaborative, and flexible environment.
We support our employees in shaping their own futures, recognizing that one size does not fit all.
/ph3Category /h3pstrongBeauty Wellbeing ITALY /strong is one of Unilever's five Business Groups.
It is transforming to become a more consumer-led beauty business, focusing on growth through Purpose, Science, and Desire.
Our strategy involves premiumization, strategic demand spaces, digital capabilities, and expansion into disruptive channels.
Achieving these goals requires agility, discipline, and an owner's mindset, fostering a vibrant beauty culture from within.
/ph3Job Purpose /h3pCustomer Development (CD), our Sales organization, works closely with customers to pioneer new products, build categories, and deploy retail and shopper capabilities.
This role supports the commercial leadership of the Beauty Wellbeing category in Italy.
/ph3Main Responsibilities /h3ulliDevelop and execute channel and category plans for BW to achieve commercial objectives across multiple channels, including price list definition, promotional strategy, and monitoring.
/liliCreate strategies to increase market share in black and white segments.
/liliLead Net Revenue Management (NRM) initiatives and ensure compliance with the Commercial Investment Framework with CDB teams.




/liliConduct market and territory analysis to identify trends, consumption habits, and opportunities, using data insights to optimize marketing strategies and maximize ROI.
/liliDesign and implement trade marketing initiatives such as promotions, visual merchandising, incentive programs, and joint marketing aligned with commercial and client strategies.
/liliCoordinate the execution of trade marketing activities in stores, collaborating with internal teams and external suppliers to ensure proper implementation and monitoring results for adjustments.
/liliRepresent Customer and Channel interests in the SOP process.
/li /ulh3All About You /h3h3Experiences Qualifications /h3ulliExperience in Trade Marketing and/or Category Management within FMCG sector is mandatory.
/liliExperience in sales and management of large-scale retail is preferred.
/li /ulh3Skills /h3ulliAbility to develop and implement commercial and channel strategies.
/liliExperience in Net Revenue Management.
/liliStrong analytical skills to assess commercial opportunities and propose solutions across the 6Ps.
/liliKnowledge of performance management and SOP processes.
/liliCapability to manage senior stakeholders within CD and Business Units.
/liliProficiency in Office tools, Nielsen, Power BI.
/liliAnalytical mindset, problem-solving skills, and goal orientation.
/liliExcellent interpersonal skills and ability to work cross-functionally.
/liliFluent in English.
/li /ulh3Key UL Behaviours /h3ulliCare Deeply: Focus on people development and attention to detail to make our brands unmissably superior.
/liliFocus on What Counts: Be an executional machine in our strategic channels.
/liliStay 3 Steps Ahead: Collaborate with customers to plan at least one year in advance for successful execution.
/liliDeliver with Excellence: Understand blockers and find alternatives.
/li /ulpUnilever is committed to equity, inclusion, and diversity, fostering a work environment where everyone can bring their whole self.
If you require support or access accommodations, please inform us during your application process.
/p #J-*****-Ljbffr

📌 Customer Strategy & Planning Manager - Beauty & Wellbeing (Lazio)
🏢 Unilever
📍 Lazio

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