Contract Type
Permanent
Country
ITALY
Location
Parma
Your opportunity
Accountable for filler competitiveness and profitability. Overall responsibility covering product strategy, portfolio management, Product Development Plan (PDP) and product promotion. Build a product roadmap based on a continuous understanding of market needs and portfolio performance.
Your Mission
- Developing and implementing a company-wide go-to-market plan (Product roadmap);
- Managing the entire product line life cycle from strategic planning to tactical activities;
- Ensure continuous competition watch and benchmark;
- Responsible for PDP budget for the product line represented;
- Collect requirements from sales/marketing and complement with own market inputs or research (customers feedback, competition benchmarking, internal inputs, Techno watch, etc.);
- Drive business cases for new development & make decisions on the project launch;
- Review and monitor with program management the progress of PDP execution : Quality (Specifications), Time & Cost;
- Bring continuous market input to development projects during their execution;
- Define market introduction plan for each new product;
- Define and own product map range and portfolio, including sizes, variants, options list and recommended prices;
- Partner with platform owner to transform market requirements into product specifications;
- Drive product promotions, including promotion strategy, customers meetings, exhibition, conferences and sales force training.
Role In Decisions
- Product roadmap definition;
- Competition watch and Benchmark;
- PDP Budget;
- Market requirements and Product specifications for PDP and portfolio;
- Business Case;
- PDP Execution;
- New Product market introduction;
- Portfolio management (configuration, pricing, “Go/ No Go” for derogations etc.);
- Product promotion strategy;
- Product promotion support.
Kpi
- Order Intakes levels;
- Product profitability (cost, pricing and margin);
- Market share;
- PDP budget
📌 Product Manager Filler (Parma)
🏢 Sidel
📍 Parma