ph3bThe Role /b /h3pAs a bCRM Specialist /b at Air Apps, you will be responsible for bmanaging and optimizing customer relationship management (CRM) systems and email marketing campaigns /b. You will work on bdrip marketing, segmentation, automation, and lead nurturing strategies /b to enhance customer engagement and retention. /ppThis role requires expertise in bCRM platforms such as HubSpot, Marketo, Salesforce, or Klaviyo /b, as well as a strong understanding of bemail marketing best practices, automation workflows, and data-driven optimization /b. /pullipThis is a bfully onsite position /b, based at our office in Lisbon, where you will collaborate closely with cross‑functional teams in person and contribute to a dynamic and fast‑paced environment. bWe are open to support with relocation efforts. /b /p /li /ulh3bResponsibilities /b /h3ullipDevelop and execute bemail marketing campaigns, drip sequences, and lead nurturing strategies /b. /p /lilipManage and optimize CRM workflows, segmentation, and bcustomer lifecycle automation /b. /p /lilipWork with bHubSpot, Marketo, Salesforce, or other CRM platforms /b to improve campaign performance. /p /lilipTrack and analyze bemail open rates, CTR, conversion rates, and customer engagement metrics /b. /p /lilipOptimize bemail templates, A/B test subject lines, and improve deliverability /b. /p /lilipCreate and maintain bcustomer segmentation strategies /b for targeted campaigns. /p /lilipCollaborate with bmarketing, sales, and product teams /b to personalize customer interactions. /p /lilipImplement bbehavioral triggers and automation workflows /b to improve retention. /p /lilipEnsure compliance with bGDPR, CCPA, and email marketing regulations /b.
/p /lilipStay up to date with bCRM trends, personalization strategies, and automation best practices /b. /p /li /ulh3bRequirements /b /h3ullipAround b3+ years /b of experience in bCRM management, email marketing, or marketing automation /b. /p /lilipHands‑on experience with bHubSpot, Marketo, Salesforce, Klaviyo, or similar platforms /b. /p /lilipStrong understanding of bemail marketing best practices, segmentation, and automation workflows /b. /p /lilipExperience with bA/B testing, personalization, and dynamic content strategies /b. /p /lilipKnowledge of blead scoring, drip campaigns, and customer journey mapping /b. /p /lilipFamiliarity with bHTML/CSS for email formatting /b is a plus. /p /lilipAnalytical mindset with experience using bGoogle Analytics, CRM dashboards, and reporting tools /b. /p /lilipStrong attention to detail and ability to boptimize email deliverability and engagement rates /b. /p /lilipExperience working in bfast‑paced, data‑driven marketing environments /b. /p /li /ulh3bWhat benefits are we offering? /b /h3ullipbApple hardware /b ecosystem for work. /p /lilipbAnnual Premio /b /p /lilipbTop‑tier Health and Life Insurance /b for peace of mind. /p /lilipbTransportation Budget /b to support your commute needs. /p /lilipbCoverflex /b benefits package for meal allowances, well‑being, and more. /p /lilipbChildcare /b support. /p /lilipbAir Conference /b - an opportunity to meet the team, collaborate, and grow together. /p /lilipbPension Fund /b to support your long‑term financial planning. /p /lilipbUrban Sports Club /b membership to keep you active. /p /lilipbMeals 100% free /b at the hub. /p /li /ul /p #J-18808-Ljbffr
📌 CRM Specialist (Roma)
🏢 Air Apps
📍 Roma