Position: Sales Director Europe – Agricultural Machinery (Used Equipment / Occasion)
Location: Europe (Flexible)
Sector: Agricultural Machinery / Construction / Equipment
Contract Type: Permanent
About the Company:
Our client is a global player in the agricultural machinery industry, with a strong international presence and a constant drive for innovation. As part of its strategic expansion in Europe, the company is looking to strengthen its team with a Sales Director for the "Used Equipment / Occasion" division.
Role Overview:
As the Sales Director Europe, you will be responsible for developing and implementing the sales strategy for used agricultural equipment across the European market. You will lead the growth of this division in collaboration with local sales teams and senior management.
Your primary mission will be to develop a competitive offering and maximize sales of used equipment while reinforcing the company's brand image in Europe. You will work closely with various departments (marketing, finance, logistics)



to achieve commercial objectives and align with the company's overall strategy.
Key Responsibilities:
- Define the commercial strategy for the sale of used equipment in the European market.
- Analyze the used equipment market in Europe and develop initiatives to increase market share.
- Lead and support local sales teams to achieve sales targets.
- Build and maintain relationships with key partners and clients to strengthen the company’s position in the market.
- Monitor performance indicators (KPIs) and report on results to senior management.
- Implement marketing and sales actions to enhance the visibility of the used equipment offering.
- Identify and develop innovative sales channels for this business segment.
- Lead and motivate the sales team, fostering talent development.

Ideal Profile:
- You have significant experience in sales within the agricultural machinery or industrial equipment sector, with a solid understanding of the used equipmen

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