About the Company

Yibi Group is a leading OEM manufacturer and strategic partner for global luxury & fashion brands, certified by LVMH, Kering, and Richemont. With a massive 50,000㎡ precision manufacturing facility, we specialize in high-end hardware and jewelry components. We are now seeking a dynamic leader to join our digital marketing team to boost brand influence and drive business growth across the Italian and European luxury markets.

About the Role

We are looking for a Digital Marketing Manager based in Italy (Milan, Rome, or Florence preferred, key luxury hubs) to lead digital marketing strategy and execution for Italian and European luxury clients. You will bridge our China-based headquarters and the Italian market, enhancing brand visibility and supporting business development through high-tech, data-driven marketing, aligned with Italian luxury industry norms.

Responsibilities

Strategy Execution: Develop and execute digital marketing strategies (Social Media, SEO/SEM, LinkedIn, Instagram, etc.)



specifically tailored for the Italian and European luxury and premium hardware markets, catering to local consumer preferences.
Campaign Management: Plan and optimize digital campaigns (both in English and Italian) to drive brand awareness and high-value client engagement, focusing on Italy’s luxury audience.
Cross-Border Coordination: Coordinate between cross-functional teams (China & Italy) and act as a key contact for Italian digital marketing initiatives, ensuring smooth communication across time zones.
Performance Tracking: Monitor campaign performance, provide data-driven insights, and ensure compliance with Italian and EU regulations (e.g., GDPR) and global luxury brand guidelines.

Qualifications

Experience: 5+ years of digital marketing experience in the luxury, jewelry, or high-end fashion industry (Italy/European market experience is essential; familiarity with Italian luxury brands is a strong plus).
Technical Savvy: Proficient in digital marketin

📌 Marketing Manager (Italia)
🏢 Yibi Group | Global Manufacturing Partner for Luxury Jewelry & Leather Goods Hardware
📍 Italia