MARKET INSIGHT EXECUTIVE

If you are interested in the field of Market insights and you would like to work in a young and dynamic company, this is your opportunity

Own and elevate the Market Insights agenda for senior management, ensuring decision-grade insight that drives growth, profitability, and execution excellence, including:
• Lead market share and performance analytics (e.g., Own the consumer insights program (Tradelab), defining the annual learning plan and translating findings into actionable commercial initiatives
• Lead the development of a system scorecard for the business unit ensuring KPI relevance, data integrity, and on-time delivery against an agreed operating cadence
• Co-lead with Customer Value Growth Team the Development and cascading of Coca-Cola Hellenic’s Category Vision for the business unit
• Provide visionary consumer, category and customer insights in relation to how we can lead profitable category growth, Development of IC and Cold Drink and Key Customers.
• Play key role into LRP process for Coca-Cola Hellenic (Country specific initiatives),



through identification of portfolio expansion towards the 24⁄7 beverage company. Define the addressable market and recommendation for new category/segment launches with relevant profit pools and positioning including the key channels and price segments
• Strategic lead in the planning and delivery of the annual Business Plan, collaborating cross functionally with Portfolio, RGM and KO teams to develop insight led, sustainable growth plans.
• Lead insights input into the monthly BPMS routine, highlighting risks/opportunities, recommending trade-offs, and aligning stakeholders on actions.

A permanent position. The annual gross base salary for this position starts from €45,000, along with extraordinary benefits:
Work-life balance: possibility of remote work and flexible hours
Growth opportunities: we invest in your professional development by offering you the opportunity to take dedicated training c

📌 SPECIALIST MARKETING (Italia)
🏢 Coca-Cola HBC
📍 Italia