dentsu is a global company in media, customer experience management, and
creative, helping brands drive transformation and sustainable growth. With more
than 68,000 employees across 120+ countries, dentsu partners with some of the
world's most innovative brands to design and deliver meaningful experiences
across media, content, and commerce.
At dentsu, you'll join an innovative and forward-thinking environment where
creativity, data, and technology work side by side — giving you the opportunity
to make an impact for brands, people, and society while growing your career.
About the Role
The Programmatic Consultant will join the Media Product & Innovation Unit in
Milan, and play a key role in the planning, activation, and optimization of
programmatic campaigns for clients. This role is focused on using data,
platforms, and evolving technologies to drive measurable business performance,
while working closely with internal teams and external partners to strengthen
dentsu’s programmatic offering across digital channels.
This is a hybrid position and we offer a permanent contract.
Job Description:
Key Responsibilities
* Set, manage, and report on all activities connected with Programmatic Buying
campaigns
* Develop strategic relationships with internal and external clients
* Promote Programmatic adoption internally, with a focus on Programmatic Media
(e.g. CTV, DOOH, web radio)
* Maintain up-to-date knowledge of best practices, strategies, and solutions
within the programmatic ecosystem, including DSPs, SSPs, DMPs, etc.
* Maintain compliance with all company policies and procedures
Requirements
* At least 2-3 years of experience in media agencies, with solid exposure to
online marketing and digital advertising activities, including Display, CPM
and CPA models
* Previous experience within a Trading Desk is a strong plus
* Knowledge of the Programmatic Buying ecosystem and of Ad server tracking
systems
* Proficiency in Microsoft Office, Internet tools, and Outlook
*
📌 Programmatic Consultant (Milano)
🏢 Dentsu
📍 Milano